May 22, 2026
The transcript:
Many organizations can answer the problems they want to solve and for whom. They often understand the context and boundaries for those problems.
But all that certainty tends to translate into long, well-established plans instead of alternatives of smaller, more frequent experiments .
Why? Because our...
May 15, 2026
The transcript:
This is 60 Seconds of Writing in Public with Johanna Rothman for May 15, 2026, where I read an excerpt of just a minute of some writing in progress.
This is from the continual planning book.
How Much Value Do Your Plans Offer?
The team starts. Because once they know the ideal customer, the first problem...
May 1, 2026
The Transcript:
This is 60 Seconds of Writing in Public with Johanna Rothman for May 1, 2026, where I read an excerpt of just a minute of some writing in progress.
This is from the continual planning book.
One thing we know: Change is the only constant in life. (Well, there's more about death and taxes, but let's just...