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What's The Deal? With Seth Struiksma

Dec 10, 2024

n this dynamic episode, Seth Struiksma sits down with Mel Sofia, the founder and broker of The Avenue Home Collective, to explore the power of authenticity in the real estate industry. Mel shares her journey from conforming to industry expectations to embracing her true self—and how that transformation skyrocketed her...


Nov 11, 2024

In this episode of What's the Deal, we sit down with Merek Greene, a young real estate agent with The One Group, to discuss his journey and unique approach to helping Gen Z and younger millennial clients become homeowners. Merek shares how his background in the arts transitioned into a passion for real estate and led...


Aug 8, 2024

Growing a large following on social media isn't hard -- but you do want to be strategic if you want to attract followers who will do business with you. Today we sat down with social media expert and REEL Broker agent, Jason Cassity of The Cassity Team, to talk social media strategy. Find out how to cultivate a following...


Aug 1, 2024

As a real estate agent, what social media platform should you focus your efforts on? Or should you even waste your time creating and posting content?

We sat down with Jason Cassity from The Cassity Team in San Diego, a top REAL Broker agency in the country, to talk about his success with social media for growing his...


Jun 7, 2024

When is the right time to sell your real estate assets? Find out the answer as we dive into this tricky topic and chat about how to evaluate your investment portfolio, spot the right moment to sell a property, and reinvest that capital for better returns. Plus, we'll share tips on turning existing equity into larger...