This Old Marketing

An indepth look at the state of B2B (business-to-business) content marketing, including the opportunities and action items for marketing professionals.

In this special episode, Joe and Robert review:

- Focus and killing things.
- Diversification of owned properties.
- Strong differentiation (TILT).
- Email first opportunities.
- Acquisitions.
- Driving diverse revenue streams.
- Next-step career moves for content marketing professionals.


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Direct download: 22-11-11-Episode-349.mp3
Category:Content Marketing -- posted at: 1:00am EDT