This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

At long last, Google seems to do a 180 on its third-party cookie policy. What does this mean for marketers and advertisers?

META introduces Llama 3 for developers, apparently giving away its AI technology and investment for free. Could this be for real or is it a Zuckerberg trick?

And does Spotify use podcasts for loyalty first?

Hits and misses include Deadpool and Heinz and Informa's purchase of the Cannes Festival.

Rants and raves include British Airways and Field & Stream magazine.

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This week's links:

Google Leaves Cookie Policy

Llama 3.1 Launch

Spotify's Bet on Podcasts

Informa Buys Cannes

Heinz Partners with Deadpool

Country Music Stars Buy Field & Stream

British Airways Flight Video

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This week's sponsor:

Hubspot's single marketing platform is a game changer for marketers and creators. Check it out today at http://hubspot.com/.

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Direct download: 438.output.mp3
Category:Content Marketing -- posted at: 4:00am EST