Mon, 30 March 2015
Hey hey! Here we are again with another episode of Life on Fire TV. Thanks for being here and tuning in. Today we’re talking about webinars and the top 5 ways to market yours.
I’ll give you the nuts and bolts of the five most effective tactics I’ve used to market my own webinars and my clients’ webinars. These strategies have generated millions of dollars in my own business, and in theirs. On episode 129 we dive into the details of these five tools.
In this episode you’ll hear:
Let’s get to ‘em!
5. Social media.
Social media is a great way to market your webinar because your audience can share it so easily with their people. It’s simple, it’s effective and when done right, will grow your audience.
This is the fourth option for marketing your webinars: video. Videos are great because they are easy to share, and you can provide a great deal of content about the actual webinar. In your video give your audience a quick summary of the what, the why, the how and the what’s next about your webinar.
3. Joint ventures.
Joint ventures are partnerships, and when you use this technique to market your webinar you need to think about them from that perspective.
There are specific ways to create tremendous value using joint ventures - and there things to avoid doing when using this tactic! Who you chose as well as how you approach them are critical components.
On this episode I cover both of those points in detail to set yourself up for success using joint ventures to market your webinars.
There are really two reasons to use email to market your webinars: to build excitement and buzz about the webinar and then to follow up after the webinar.
One key point to remember is to provide value throughout the entire email process, beginning to end. You always want to be giving to your audience!
1. Facebook ads.
This is the top way to market your webinar. There’s a lot of versatility with Facebook ads: you can upload your own email list to create a custom audience, and you can reach new people with Facebook ads.
On this episode I share details on how to use Facebook ads that has the potential to generate a four-fold return on your investment!
Check that out and much more on today’s show.
And when you’re ready to dive in even deeper check out our webinar training page here too! It’s a completely free resource we’re providing for you that gives you all of the details we talk about on today’s show, plus much more.
Thanks for being here and we’ll see you next time on Life on Fire TV!