Data Skeptic

Kyle shares his own perspectives on challenges getting insight from surveys. The discussion ranges from commentary on the market research industry to specific advice for detecting disingenuous or fraudulent responses and filtering them from your analysis. Finally, he shares some quick thoughts on the usage of the Chi-Square test for interpreting cross tab results in survey analysis.

Direct download: skeptical-survey-interpretation.mp3
Category:general -- posted at: 5:10pm PDT