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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: December, 2017
Dec 18, 2017

On this episode of the podcast, I'm reflecting on 2017! A practice I've gotten into in all aspects on my life is to reflect on the previous year before I head into the new year. This is a great way to look at where you've been, how far you've come, and to help set goals for the upcoming year.

During the episode, I talk about where I've been, highlights and lowlights of the year, how M.B.Om and my business has grown, what I've learned and more. I also share what's on the agenda for next year, and a couple of upcoming offerings that I am very excited to be launching! 

Enjoy!

This episode of the podcast is brought to you by YogaBossBabe! YBB is a monthly lifestyle subscription box for passionate and motivated female yoga entrepreneurs who want to build and grow their business. Each month you receive a box of goodies to keep you on track and feeling inspired with your business. For more information, please visit www.yogabossbabe.com and use promo code MBOM15 to get 15% off your first box.


This episode of the podcast is also brought to you by FavYogis! FavYogis is the newest yoga app designed specifically with Yogis in mind. It was built out of Santa Monica, CA by a practicing yogi and software engineer from MIT. FavYogis connects yoga students with their favorite teachers through a simple to use app that is free to download. Teachers can post one time events like workshops and retreats as well as regular weekly classes, and students can easily find teachers offerings from anywhere in the world. Use the code “MBOM” when you sign up and make sure they know I sent you! Sign up here!


I've also launched a private community on Facebook for yoga teachers who want to learn more about business. Join me here!

Dec 11, 2017

Gregory Ormson is a yoga teacher, writer, and a motorcycle enthusiast! On this unique episode of the podcast, Gregory and I chat about his story becoming a yoga teacher and what inspired him to create his signature program: Yoga & Leather.

Yoga & Leather is a unique offering based out of a Harley Davidson store in Arizona where Gregory teaches yoga to motorcycle riders. Gregory shares the links between riding motorcycles and yoga, including balance, mobility, and feeling relaxed while riding a bike that weighs so much more than you.

Gregory teaches at the Harley Davidson shop because this is a place where motorcycle riders feel comfortable. He does his best to make them feel comfortable in the setting, by allowing them to show up as they are. Gregory also teaches classes that are geared towards the muscles that are tighter from riding motorcycles and are geared towards people who don't normally practice yoga.

On this episode, Gregory and I discuss how to find a niche that you resonate with and how to pitch, market, and teach speciality classes to a very niche audience. 

Enjoy!


This episode of the podcast is brought to you by YogaBossBabe! YBB is a monthly lifestyle subscription box for passionate and motivated female yoga entrepreneurs who want to build and grow their business. Each month you receive a box of goodies to keep you on track and feeling inspired with your business. For more information, please visit www.yogabossbabe.com and use promo code MBOM15 to get 15% off your first box.


This episode of the podcast is also brought to you by FavYogis! FavYogis is the newest yoga app designed specifically with Yogis in mind. It was built out of Santa Monica, CA by a practicing yogi and software engineer from MIT. FavYogis connects yoga students with their favorite teachers through a simple to use app that is free to download. Teachers can post one time events like workshops and retreats as well as regular weekly classes, and students can easily find teachers offerings from anywhere in the world. Use the code “MBOM” when you sign up and make sure they know I sent you! Sign up here!


I've also launched a private community on Facebook for yoga teachers who want to learn more about business. Join me here!

Dec 4, 2017

Dr. Ariele Foster is the founder of Yoga Anatomy Academy, and has been practicing yoga since a young age, as she has a grandmother who is a yoga teacher and practitioner. After living at the Kriapulu Institute as a seva, Ariele was inspired to become a yoga teacher and begin teaching. After suffering an injury, she decided to get her doctorate in physical therapy, and is now a practicing yoga teacher and physical therapist. 

On this episode, Ariele and I talk about some of the common wording that yoga teachers can shift to be more anatomically correct. We discuss the anatomy of the shoulders, lumbar spine, and the feet, amongst other things. Ariele and I also delve into the business of yoga and how to create a streamlined brand when you have more than one topic of interest! 

Don't miss this episode!

This episode of the podcast is brought to your by Ceterus. As a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can be a headache. Ceterus specializes in accounting for yoga studios and takes care of all of that work for you, while giving you full access to your financial data and benchmarked reporting through their platform, Ceterus Edge, which is built on top of QuickBooks Online and integrates with MINDBODY Online. While they offer tax accounting, many of their customers also retain their current CPA and use Ceterus for month-to-month accounting and benchmarked reporting, which their CPAs love.  To learn more about Ceterus' yoga accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!


This episode of the podcast is also brought to you by FavYogs! FavYogis is the newest yoga app designed specifically with Yogis in mind. It was built out of Santa Monica, CA by a practicing yogi and software engineer from MIT. FavYogis connects yoga students with their favorite teachers through a simple to use app that is free to download. Teachers can post one time events like workshops and retreats as well as regular weekly classes, and students can easily find teachers offerings from anywhere in the world. Use the code “MBOM” when you sign up and make sure they know I sent you! Sign up here!


I've also launched a private community on Facebook for yoga teachers who want to learn more about business. Join me here!

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