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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: March, 2018
Mar 26, 2018

Justin Harwood is the founder of Edgepoint Social and a social media expert. On this episode of the podcast, we talk all things social media. We cover how to choose the right platform(s) to be on, how to stay up to date with the new algorithm changes, batching content, getting more views on your content, and more.

Justin shares some of his tips for building engagement on platforms like Facebook, Instagram, Pinterest and Twitter, as well as the power of chat bots. We talk about Facebook ads vs. Instagram, whether or not they are right for, and why being successful on social media all comes down to testing what will work with your audience.

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!


This episode of the podcast is also brought to you by Fitbizzle! Fitbizzle is a simple and affordable booking and payments system for independent yoga teachers and smaller studios. With Fitbizzle, you only pay for what you use instead of a large monthly fee. For a 1 month free trial check out fitbizzle.com/amanda.

Mar 19, 2018

Jack Boken is a Canadian yoga teacher and the founder of Happy Jack Yoga. Jack came to yoga from the corporate world, and spent months traveling the world teaching yoga and playing his guitar. When we got back to Canada, he dove into building his business and figuring out what he wanted to do. Since then, Happy Jack Yoga has grown into a global brand offering trainings and retreats around the world.

On this episode of the podcast, Jack and I talk about following your heart and doing what feels authentic to you. We also talk about how to build a successful global business, what Jack's day-to-day life looks like, how to be a successful yoga teacher, and to how to build your business in an authentic way that is real to you. Jack gives tips for creating connection with your students and how to maintain loyal customers. 

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!

Mar 12, 2018

Josh & Jenna's yoga journey started with practicing Bikram Yoga, and their passion for the practice led them to own a studio in Red Deer, AB. After owning the studio for a number of years, they decided to take their life, their kids and their business on the road. They sold their yoga studio and began building an online business where they teach yoga teachers and yoga studio owners how to run successful businesses.

On this episode of the podcast, we talk about tips for owning a successful yoga studio, how to get yoga teacher jobs while traveling, the importance of getting paid for what you do, and how to sell your products and services as a studio or teacher. Josh and Jenna have a lot of experience with the business of yoga and we dive deep into the business of both owning a successful yoga studio and being a successful + sustainable yoga teacher.

Enjoy!

This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!

Tax season is here, and as a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can take you away from focusing on the rest of your business. Doing your own books and taxes is an unnecessary risk, and you can save valuable time and money by outsourcing your accounting and tax preparation.

Ceterus specializes in accounting and tax preparation for yoga businesses. This is a complete done-for-you solution, with no work on your end. You’ll have access to your financials online, including a mobile app. You get the information you need to make better business decisions with their secure cloud-based platform. And they combine people and technology so you always have someone to talk to when you need to.

To learn more about Ceterus' fitness business accounting and benchmarked reporting solution, please visit www.ceterus.com/mbom. If you sign up through this podcast, you will get 50% off your first two months!

Mar 5, 2018

Justin Cooper is a personal trainer, yoga teacher, the host of the Kula Wellness podcast, and the co-founder of Kula Wellness. Justin came to yoga while working in the restaurant industry and his passion for health and wellness took him in the direction of doing a masters of holistic counselling and psychology. He dove into the program, and started doing personal training. His personal training business picked up to the point where we was able to quit his restaurant job.

Along the way, Justin realized that the masters program wasn't what he wanted to do, so he quit that to travel SE Asia, where he took his yoga teacher training.  When Justin came back from SE Asia, he dove into entrepreneurship and co-founded Kula Wellness with his partner.

On this episode of the podcast, Justin and I talk about building a successful business in your community, as well as online. We also talk about finding clients, building up your cliental, setting boundaries, preventing burnout, and more. Justin also shares the process of setting up the first Kula Wellness Retreat and what he's learned from that experience.

Enjoy!


This episode of the podcast is brought to you by FavYogis. Here’s a business tool that’s really going to change the lives of yoga teachers…. Do you teach yoga? Then this is the app for you. The FavYogis app puts control and freedom in your hands. Update your class schedule, offer YOUR OWN classes ANYWHERE, ANYTIME; and GET PAID all from your phone!
 
No more updating your schedule in multiple places for students to MAYBE stumble across it. Students simply open FavYogis and your schedule will be there.
 
With FavYogis, you can receive donations or tips from students, send students notifications about class updates, set prices and ticket availability, and auto-send reminders to students.

Just your yoga. Teachers add classes. Students add teachers. Students and teachers stay connected. Get the FavYogis app on any app store for free. Use code MBOM and let them know I sent you!


I am so excited to be launching Yoga Business Bootcamp, a 12-module course to help you with all things yoga business! I take you from dream job creation, through building a website, creating a yoga teacher resume, expanding your offerings, building your sales funnel, expanding your offerings and much more. If you are looking to grow and expand your yoga business, this is for you. Learn more here!


Are you looking for a yoga teacher training opportunity with great teachers and the ability to do from the comfort of your own yoga community? Join the Yoga Goddess Academy teacher training, which I am so honored to be a business coach for! 

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