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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: July, 2019
Jul 29, 2019

Maryam Sharifzadeh is a yoga teacher and the founder of Office Yoga. Maryam came to yoga from a fitness background, and after years of teaching both yoga and fitness, she switched to teaching only yoga. After landing a number of corporate clients and loving teaching in the corporate / office setting, she created Office Yoga!

Eight years later, Office Yoga has grown a substantially, offering branded classes nationwide and training teachers to offer great yoga classes in the corporate and office setting.

On this episode, Maryam shares her journey becoming a yoga teacher and a business owner, tips and best practices for getting started in a corporate and office environment, and some of the biggest business lessons she's learned throughout her career.

Enjoy!

 

I am very excited to announce a brand new partnership with Ana Luisa! Ana Luisa is a quality jewelry brand that uses recycled gold to make their products. As a yoga teacher with a new business, I haven't splurged on myself in years. I always end up buying cheap jewelry that doesn't last, and that's why I am so happy that I discovered Ana Luisa! They make pieces for everyday wear and beautiful pieces for all your events. The best part is that they are offering YOU a discount. Head on over to analuisa.com/mbom and treat yourself (because you're worth it!).


The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.


Most wellness professionals struggle with creating a website and a digital presence, so OfferingTree created easy to use software that guides yoga teachers through the process in about 30 minutes. That's right, you can have a beautiful mobile responsive website in 30 minutes!  OfferingTree's website tools allow teachers to put their class schedule on their own branded website and allows their students to book classes and even pay online. It also supports one on one appointment booking. Your OfferingTree website will have a whole host of other tools to help you be a successful teacher like newsletter and a blog, website traffic analytics, search engine optimization, client communication tools and more.  OfferingTree really does make it simple to have a website and takes care of the tech side of teaching. So if you've been putting off creating a website because you think it will be a headache, you should really give them a try. To get started on your website today go to `offeringtree.com/mbom` and receive 50% of your first three months. When I created a site with OfferingTree I was pleasantly surprised at really how easy it was. I had a website that really looked professional in less than 30 minutes! Again, check out `offeringtree.com/mbom` to receive 50% off your first three months and create your new website today.


Are you a studio owner that’s working 16-18 hour days but still struggling to grow? OR Are you a well established studio with healthy monthly revenue, but membership growth has plateaued?

If either of these sound like you, I've got the perfect solution... Most studio owners get marketing all WRONG!!

Tell me if this sounds familiar, you're writing blogs, posting daily on all the social media sites, sending out email newsletters, blah blah blah…

While these activities might get you a new member or two EVENTUALLY, it will take months or even years before they payoff.

You need new members today…

Starting in July, Ron Medlin owner of the Rebel of Growth, an agency that focuses specifically on helping yoga studios grow memberships, Is hosting the 30 Members In 30 Days Challenge where he'll show you How to Add 30 New members to your studio in the next 30 Days.

You’ll leave this challenge having everything you need to drive people through your doors and turn them into long-term members starting day one.

So if you're ready to STOP WORKING YOURSELF to death doing busy work that will not grow your studio and start bringing new students in your door starting today. Join the challenge at www.rebelofgrowth.com/challenge. 

Jul 22, 2019

This week on the podcast I am joined by Caryn Gillen. Caryn is a leadership coach who works with entrepreneurs and executives, and on this episode we dive into how we can become better leaders and business owners by making powerful mindset shifts. 

Caryn talks about why it's important to make positive mindset shifts both in your personal and professional life, how to start shifting your mindset, and tips for changing your business for the better (think more clients, more financial abundance!) by creating positive mindset shifts.

If you've been in a rut with how you feel about your business lately, this is the perfect episode for you! 

Enjoy!

I am very excited to announce a brand new partnership with Ana Luisa! Ana Luisa is a quality jewelry brand that uses recycled gold to make their products. As a yoga teacher with a new business, I haven't splurged on myself in years. I always end up buying cheap jewelry that doesn't last, and that's why I am so happy that I discovered Ana Luisa! They make pieces for everyday wear and beautiful pieces for all your events. The best part is that they are offering YOU a discount. Head on over to analuisa.com/mbom and treat yourself (because you're worth it!).


The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.


Most wellness professionals struggle with creating a website and a digital presence, so OfferingTree created easy to use software that guides yoga teachers through the process in about 30 minutes. That's right, you can have a beautiful mobile responsive website in 30 minutes!  OfferingTree's website tools allow teachers to put their class schedule on their own branded website and allows their students to book classes and even pay online. It also supports one on one appointment booking. Your OfferingTree website will have a whole host of other tools to help you be a successful teacher like newsletter and a blog, website traffic analytics, search engine optimization, client communication tools and more.  OfferingTree really does make it simple to have a website and takes care of the tech side of teaching. So if you've been putting off creating a website because you think it will be a headache, you should really give them a try. To get started on your website today go to `offeringtree.com/mbom` and receive 50% of your first three months. When I created a site with OfferingTree I was pleasantly surprised at really how easy it was. I had a website that really looked professional in less than 30 minutes! Again, check out `offeringtree.com/mbom` to receive 50% off your first three months and create your new website today.


Are you a studio owner that’s working 16-18 hour days but still struggling to grow? OR Are you a well established studio with healthy monthly revenue, but membership growth has plateaued?

If either of these sound like you, I've got the perfect solution... Most studio owners get marketing all WRONG!!

Tell me if this sounds familiar, you're writing blogs, posting daily on all the social media sites, sending out email newsletters, blah blah blah…

While these activities might get you a new member or two EVENTUALLY, it will take months or even years before they payoff.

You need new members today…

Starting in July, Ron Medlin owner of the Rebel of Growth, an agency that focuses specifically on helping yoga studios grow memberships, Is hosting the 30 Members In 30 Days Challenge where he'll show you How to Add 30 New members to your studio in the next 30 Days.

You’ll leave this challenge having everything you need to drive people through your doors and turn them into long-term members starting day one.

So if you're ready to STOP WORKING YOURSELF to death doing busy work that will not grow your studio and start bringing new students in your door starting today. Join the challenge at www.rebelofgrowth.com/challenge. 


 

Jul 15, 2019

This week on the podcast I am joined by Jacqueline Fisch, otherwise known as Jacq. Jacq is an intuitive writer, strategist and writing coach. She joined me on the podcast this week to talk about creating great sales copy for your website and your offerings.

One of the things I hear the most often is that sales feels icky, and Jacq is here to talk about why sales doesn't need to be icky and how to create sales copy that feels authentic and genuine to your business. We talk about strategies for writing copy, how to set up a great sales page, how to reach your target audience, why great sales copy is so important, and much more!

Enjoy!

I am very excited to announce a brand new partnership with Ana Luisa! Ana Luisa is a quality jewelry brand that uses recycled gold to make their products. As a yoga teacher with a new business, I haven't splurged on myself in years. I always end up buying cheap jewelry that doesn't last, and that's why I am so happy that I discovered Ana Luisa! They make pieces for everyday wear and beautiful pieces for all your events. The best part is that they are offering YOU a discount. Head on over to analuisa.com/mbom and treat yourself (because you're worth it!).


The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.


Most wellness professionals struggle with creating a website and a digital presence, so OfferingTree created easy to use software that guides yoga teachers through the process in about 30 minutes. That's right, you can have a beautiful mobile responsive website in 30 minutes!  OfferingTree's website tools allow teachers to put their class schedule on their own branded website and allows their students to book classes and even pay online. It also supports one on one appointment booking. Your OfferingTree website will have a whole host of other tools to help you be a successful teacher like newsletter and a blog, website traffic analytics, search engine optimization, client communication tools and more.  OfferingTree really does make it simple to have a website and takes care of the tech side of teaching. So if you've been putting off creating a website because you think it will be a headache, you should really give them a try. To get started on your website today go to `offeringtree.com/mbom` and receive 50% of your first three months. When I created a site with OfferingTree I was pleasantly surprised at really how easy it was. I had a website that really looked professional in less than 30 minutes! Again, check out `offeringtree.com/mbom` to receive 50% off your first three months and create your new website today.


Are you a studio owner that’s working 16-18 hour days but still struggling to grow? OR Are you a well established studio with healthy monthly revenue, but membership growth has plateaued?

If either of these sound like you, I've got the perfect solution... Most studio owners get marketing all WRONG!!

Tell me if this sounds familiar, you're writing blogs, posting daily on all the social media sites, sending out email newsletters, blah blah blah…

While these activities might get you a new member or two EVENTUALLY, it will take months or even years before they payoff.

You need new members today…

Starting in July, Ron Medlin owner of the Rebel of Growth, an agency that focuses specifically on helping yoga studios grow memberships, Is hosting the 30 Members In 30 Days Challenge where he'll show you How to Add 30 New members to your studio in the next 30 Days.

You’ll leave this challenge having everything you need to drive people through your doors and turn them into long-term members starting day one.

So if you're ready to STOP WORKING YOURSELF to death doing busy work that will not grow your studio and start bringing new students in your door starting today. Join the challenge at www.rebelofgrowth.com/challenge. 

Jul 8, 2019

This week on the podcast I am re-joined on the podcast by Kelly Smith from Yoga for You Online! Kelly joined me on the podcast back in January 2018 where we talked about creating a yoga experience and leading guided meditations!

This time she is back to talk about how she has shifted her business over the last 2 years to a more location independent business, and tips for other yoga teachers who are interested in taking their businesses online. We also talk a lot about finding your authentic voice as a teacher, getting over imposter syndrome, finding your own way to guide your students into poses, business lessons Kelly has learned in her business, and much more!

Enjoy!

I am very excited to announce a brand new partnership with Ana Luisa! Ana Luisa is a quality jewelry brand that uses recycled gold to make their products. As a yoga teacher with a new business, I haven't splurged on myself in years. I always end up buying cheap jewelry that doesn't last, and that's why I am so happy that I discovered Ana Luisa! They make pieces for everyday wear and beautiful pieces for all your events. The best part is that they are offering YOU a discount. Head on over to analuisa.com/mbom and treat yourself (because you're worth it!).


The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.


Most wellness professionals struggle with creating a website and a digital presence, so OfferingTree created easy to use software that guides yoga teachers through the process in about 30 minutes. That's right, you can have a beautiful mobile responsive website in 30 minutes!  OfferingTree's website tools allow teachers to put their class schedule on their own branded website and allows their students to book classes and even pay online. It also supports one on one appointment booking. Your OfferingTree website will have a whole host of other tools to help you be a successful teacher like newsletter and a blog, website traffic analytics, search engine optimization, client communication tools and more.  OfferingTree really does make it simple to have a website and takes care of the tech side of teaching. So if you've been putting off creating a website because you think it will be a headache, you should really give them a try. To get started on your website today go to `offeringtree.com/mbom` and receive 50% of your first three months. When I created a site with OfferingTree I was pleasantly surprised at really how easy it was. I had a website that really looked professional in less than 30 minutes! Again, check out `offeringtree.com/mbom` to receive 50% off your first three months and create your new website today.


Are you a studio owner that’s working 16-18 hour days but still struggling to grow? OR Are you a well established studio with healthy monthly revenue, but membership growth has plateaued?

If either of these sound like you, I've got the perfect solution... Most studio owners get marketing all WRONG!!

Tell me if this sounds familiar, you're writing blogs, posting daily on all the social media sites, sending out email newsletters, blah blah blah…

While these activities might get you a new member or two EVENTUALLY, it will take months or even years before they payoff.

You need new members today…

Starting in July, Ron Medlin owner of the Rebel of Growth, an agency that focuses specifically on helping yoga studios grow memberships, Is hosting the 30 Members In 30 Days Challenge where he'll show you How to Add 30 New members to your studio in the next 30 Days.

You’ll leave this challenge having everything you need to drive people through your doors and turn them into long-term members starting day one.

So if you're ready to STOP WORKING YOURSELF to death doing busy work that will not grow your studio and start bringing new students in your door starting today. Join the challenge at www.rebelofgrowth.com/challenge. 

Jul 1, 2019

This week on the podcast I am joined by Ron Medlin from Rebel of Growth marketing. You may recognize Ron's name because he's been sponsoring the podcast for a number of months! After months of working together, we hopped on call to talk more about marketing for yoga teachers, and how yoga studios can start bringing in more clients AND retaining them.

On this episode, Ron talks about what yoga studios can do to improve their marketing, how yoga studios can get more clients in the door and keep them there, marketing strategies for yoga studios and yoga teachers, and business lessons he's learned through his career. 

Enjoy!

I am very excited to announce a brand new partnership with Ana Luisa! Ana Luisa is a quality jewelry brand that uses recycled gold to make their products. As a yoga teacher with a new business, I haven't splurged on myself in years. I always end up buying cheap jewelry that doesn't last, and that's why I am so happy that I discovered Ana Luisa! They make pieces for everyday wear and beautiful pieces for all your events. The best part is that they are offering YOU a discount. Head on over to analuisa.com/mbom and treat yourself (because you're worth it!).


The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.


Most wellness professionals struggle with creating a website and a digital presence, so OfferingTree created easy to use software that guides yoga teachers through the process in about 30 minutes. That's right, you can have a beautiful mobile responsive website in 30 minutes!  OfferingTree's website tools allow teachers to put their class schedule on their own branded website and allows their students to book classes and even pay online. It also supports one on one appointment booking. Your OfferingTree website will have a whole host of other tools to help you be a successful teacher like newsletter and a blog, website traffic analytics, search engine optimization, client communication tools and more.  OfferingTree really does make it simple to have a website and takes care of the tech side of teaching. So if you've been putting off creating a website because you think it will be a headache, you should really give them a try. To get started on your website today go to `offeringtree.com/mbom` and receive 50% of your first three months. When I created a site with OfferingTree I was pleasantly surprised at really how easy it was. I had a website that really looked professional in less than 30 minutes! Again, check out `offeringtree.com/mbom` to receive 50% off your first three months and create your new website today. 

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