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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: 2021
Dec 20, 2021

This week's episode of the podcast is the final podcast episode of 2021! In this week's solo episode, I am looking back on 2021, including where I spent the year, how things went with the podcast, what went well in my business and what was challenging. I also talk about one of my biggest changes over this past, getting pregnant, what it's been like to navigate running a business and planning for maternity leave while pregnant, as well as what to expect from 2022. 

Enjoy! 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • 51 Episodes of MBOm, 20 episodes of Matcha Mornings and 27 episodes of TWW 
  • Started the year in Campeche, Mexico and finishing in Queretaro, Mexico 
  • Got pregnant in May and will be welcoming a baby girl into the family in February 
    • Navigating running a business while pregnant 
    • Planning for a maternity leave as a solopreneur 
  • What went well 
    • Continuing to have great guests on the show
    • Continuing to work with amazing clients 
    • Supporting yoga studios and keeping them afloat 
    • Teaching in a teacher training program 
    • Took a year-long Ayurveda course 
  • What was challenging 
    • I didn’t see as much podcast growth as I would have liked to in 2021 
    • I had a goal to get out my courses revamped and out and I am still working hard to try to make that happen before my maternity leave 
  • What to expect for 2022 

Links: 



Dec 13, 2021

This week on the podcast I am joined by Emily Perron. Emily helps yoga teachers and online entrepreneurs expand and improve their teams with talented freelancers. Her number one goal is to align the right person with the right role, so business owners and freelancers alike feel empowered to work within their individual skill sets and strengths. Her expertise lies in hiring and managing in your Zone of Genius. 

In this episode of the podcast, Emily shares how we know when we're ready to hire, how to identify what to hire for, including what is in our Zone of Genius and what isn't, as well as her top tips for putting together an awesome job posting that will help you get the right person into your business.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.



Dec 6, 2021

This week on the podcast I am joined by Annie Schuessler. Annie is a business coach and the founder of Rebel Therapist. In this episode, Annie shares how 1-on-1 and group programs can be great ways for yoga teachers to diversify their income and how to create programs that are successful! There is nothing more challenging than pouring your heart and soul into a program that you are super excited about and then seeing it flop, so she shares her top tips for creating a program that will succeed, how to get over perfectionism mentality when it comes to creating programs, and much more. Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.



Nov 29, 2021

This week on the podcast I am joined by Steff Gallante. Steff is a mental health and trauma-informed yoga teacher, mindfulness & meditation coach, and Ayurveda wellness guide. She teaches weekly yoga, meditation, and Zumba classes and she uses all of these practices to improve daily wellness and promote long-lasting well-being for herself and her clients.

In this week's episode of the podcast, we are talking about Steff's journey with yoga and how she weaved yoga in with her passion for fitness and Ayurveda to create a business with diverse offerings that come together to serve the purpose of helping people feel better in their bodies. Steff shares what it was like starting her online business just months before the pandemic started, as well as what she's learned through her business journey!

Enjoy!


This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Nov 22, 2021

This week on the podcast I am joined by Lily Allen-Duenas. Lily is an international yoga teacher, meditation guide, and holistic health and wellness coach. Lily is also the founder of the Wild Yoga Tribe and is the host of the Wild Yoga Tribe podcast, and she also works with individuals to help them with their marketing, graphic design, and branding.

In this episode of the podcast, Lily shares her journey as a yoga teacher and how she had built a business teaching across the globe. When the pandemic hit, Lily was forced to slow down and stay put, which allowed her to focus on other areas of her business, including supporting her clients with their businesses.

One aspect of this is social media, and Lily and I discuss the importance of social media, how to use social media effectively in your yoga business, as well as some of her top tips for social media, batching, Reels, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Nov 15, 2021

This week on the podcast I am joined by Stephanie Fowler. Stephanie is a yoga teacher who works with middle-aged women to help them feel good in their bodies and minds. In this episode of the podcast, Stephanie shares her journey going from high school teacher to yoga teacher, and how she prepared to retire from one career and move into another. She also shares the process of creating her business, discovering her niche and how she's found a niche that she loves, as well as what she's learned through her journey! Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Nov 8, 2021

This week on the podcast I am joined by Joanna Sapir. Joanna works with wellness entrepreneurs to help them with their sales processes, streamlining their systems, and setting up businesses that really work for them, their schedules and their goals. In this episode of the podcast, Joanna shares her top tips for improving your sales process so that you can start getting long-term clients that you love working with! Joanna shares how to use free consultations effectively in your business, as well as some of the biggest mistakes that yoga teachers make in their sales processes, and much more. Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Nov 1, 2021

This week on the podcast, I am joined by Juzbi Walia. Juzbi is a yoga teacher from India who recently moved from Abu Dhabi to Ontario, Canada. During the pandemic she went through a big career change, leaving her corporate career to start her yoga business.

Juzbi shares how starting a yoga business during a global pandemic has gone for her, especially with a big move in the middle. We also discuss burnout and how yoga teachers can cope with their own burnout, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Oct 25, 2021
This week on the podcast, I am joined by Bruce Mackay. Bruce is a meditation and yoga teacher, the founder of The Yoga Shop, as well as the co-founder of Yoga Alliance Professionals.
 
In this episode, Bruce shares how he got into yoga, what inspired him to become a yoga teacher, and his career as a yoga teacher over the last 30 years. Bruce also shares what inspired the creation of Yoga Alliance Professionals and how they are helping to set higher standards in the yoga industry. We also discuss some of the most important ways that yoga teachers thrive in their careers, and much more.
 
Enjoy!

 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Oct 18, 2021

This week on the podcast, I am joined by Alex Haley. Alex is the co-founder of OfferingTree, as well as a mindfulness and meditation teacher.

In this episode, Alex shares his journey with yoga and meditation, and what inspired the idea and creation of OfferingTree. We also talk about what trends he's seen that have been working well for yoga teachers and studio owners over the past year, including the importance of community and how we as yoga teachers get to influence our communities in a big way, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Oct 11, 2021

This week on the podcast I am joined by Jivana Heyman. Jivana is a E-RYT 500 yoga teacher and the founder and director of the Accessible Yoga Association. He's also the co-founder of the Accessible Yoga Training School and the author of Accessible Yoga: Poses and Practices for Every Body, as well as his forthcoming book Yoga Revolution: Building a Practice of Courage & Compassion.

In this episode of the show, Jivana shares his yoga story, what drew him to creating accessible yoga classes and ultimately creating the Accessible Yoga Association. We discuss what accessible yoga is and how teachers and studios can run classes that are accessible to more people. Finally, we discuss his books, including his upcoming book that will be released in November 2021!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Oct 4, 2021

This week on the podcast, I am joined by Alicia "ACE" Easter. Alicia is a yoga and meditation instructor, brand ambassador, and master Reiki practitioner on a mission to empower others by helping them work through emotions physically.

As owner and founder of ACE Enterprises, LLC, she created the I AM FREE workshops—featuring yoga, meditation, and intention setting—and has held them throughout California. In summer 2020, she launched the I AM candle collection, pairing some of her favorite scents with her daily affirmations.

In this episode, we'll be discussing Alicia's yoga story, what inspired her to create her business and how she balances all of her offerings and being a multi-passionate business owner, all while leading with love and joy!

Enjoy!

Sep 27, 2021
Running a Yoga Studio, Trainings & Language Immersion Programs in Colombia with Andrew Singer
 
This week on the podcast, I am joined by Andrew Singer. Andrew is a yoga teacher based in Medellin, Colombia. He is the owner of Flying Tree Yoga and Yoga Internships Colombia.
 
In this episode, we talk about Andrew's teaching journey and how he ended up owning a yoga studio in Medellin. He shares how he created a unique studio that offers classes in both English and Spanish, teacher training in both languages, Spanish language immersion programs for teachers, as well an internship program.
 
Andrew talks about how the studio was operating before the pandemic, how they pivoted during the pandemic, and how things are going now, as well as what he's learned through running a yoga business in another country.
 
Enjoy!
 
This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
 
Andrew & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Andrew, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit: https://www.patreon.com/mbomyoga
Sep 20, 2021

This week on the podcast we are talking about how to scale your yoga business with on-demand video!

Over the last 18 months, I've personally seen how using video-on-demand can help both yoga teachers and studio owners scale their businesses and that's why I'm so excited to be talking about this. In this episode, I share what video-on-demand is, how it can benefit your yoga business, what to include in a video-on-demand library, how to price it and more!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Sep 13, 2021

This week on the podcast, I am joined by Asa from Be Queerful. Asa strives for a world without shame and gives online yoga to people of any gender, sexuality, colour and size at Europe's first LGBTQ+ yoga business Be Queerful. Having lived and studied in The Netherlands, the UK, Japan, Belgium and even the city of Boston, while teaching yoga in English, Dutch and Japanese at 10+ studios, Asa uses these experiences to educate and inspire others to be curious, cheerful and confident.

In this episode, Asa and I discuss the importance of creating inclusive and diverse yoga spaces, and how we get started doing that. Asa gives some great tips and pieces of advice for how to truly be an ally in your yoga space and create a space where anyone feels welcome.

Enjoy!

 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.


Asa & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Asa, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga

Sep 6, 2021

In this week's episode, I am joined by Ariadne Vickers-Davis. Ariadne is a full-time yoga teacher based out of LA!

When the pandemic hit, Ariadne lost most of her yoga classes and was forced to pivot online. Not only did she start teaching virtual classes, but she also created an online membership and on-demand videos. In this episode, Ariadne shares what it was like to pivot, how she's been able to build up a following online, and what she's learned by taking her yoga business online.

Enjoy!

Aug 30, 2021

This week on the podcast I am joined by Angela Sealy. Angela is a fellow yoga teacher, web designer, brand strategist and the founder of Good Karma Works!

In this episode of the show, Angela shares how she went from teaching yoga to supporting yoga teachers and wellness entrepreneurs with their websites and businesses, what yoga teachers need to know about web design and branding, her top tips for DIYing your website and business, and how to know when to hire help and who to hire.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.


Angela & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Angela, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga

Aug 23, 2021

This week on the podcast I am joined by Josh Allen. Josh is a yoga teacher who travels the world teaching, and the founder of Align 432 Yoga!

In this episode, Josh shares how he got started with traveling and working online and how he was able to fit yoga into that. He shares the teaching opportunities that he's had around the world, what led him to being in Turkey, how he has built up his online business, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Josh & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Josh, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit: https://www.patreon.com/mbomyoga

Aug 16, 2021

This week on the podcast I am joined by Franciska Bray-Mezey. Franciska is a yoga teacher, a mom, and the founder of Aura7 Activewear!

Aura7 Activewear is revolutionary activewear where sexy meets sustainability. Their super soft and stretchy fabrics are made with recycled fibers from fishing nets and other ocean waste and their mission is to clean more seas! In this episode, Franciska shares her yoga story, what inspired her to create Aura7, and how she actually went about creating an activewear brand. We also discuss launching a brand during the pandemic, what she's learned through her journey, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

Franciska & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Franciska, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit: https://www.patreon.com/mbomyoga

Aug 9, 2021

This week on the podcast, I am joined by Mark Breadner. Mark is a yoga teacher and the founder of Yoga Coach Academy.

Mark has been teaching for 40 years and is one of Australia's most educated yoga teachers. He has shifted his business online and works with yoga teachers to provide them with step-by-step support to shift online and make more impact, more service and more money that aligns with their brand. Mark specializes in something called the "inner" and "outer" game and teaches yoga teachers how to match the internal mindset to overcome the external obstacles of tech overwhelm and marketing, amongst much more.

In this episode, we dive into Mark's yoga journey, how he supports yoga teachers with his step-by-step method and what it actually means to master the "inner" and the "outer" game.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom

Aug 2, 2021

This week on the podcast, I am joined by Mado Hesselink from the Yoga Teacher Resource. This is Mado's second time on the podcast and it was so fun to have her back on to talk all about workshops!

In this episode, Mado shares her 3 keys to a stellar workshop that will actually sell out, as well as her top tips for how to create workshops that sell out and wow your students!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom

Jul 26, 2021

This week on the podcast, I am joined by Berenice Miles. Berenice is a yoga teacher based in France, and after having her own personal healing journey with yoga, she decided that she wanted to help other people heal too. When the pandemic hit, Berenice pivoted her yoga business online and created a YouTube channel teaching yoga for beginners. In this episode, Berenice shares how she was able to overcome her fears of going online, learn the tech, and set up her YouTube channel, as well as what she's learned along the way, and more. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom

Jul 23, 2021

This week on the podcast, I am joined by Kyle Sanok from Interval (interval.com). Kyle is a fitness instructor with a passion for technology and helping yoga teachers and wellness entrepreneurs be able to run great businesses without the struggles of using tech. That's where Interval comes in!

Interval has everything you need to run your yoga business, both in-person and virtual, they give you an on-demand video library that will stand out, they record HD content directly to the platform with the ability to add music that students can adjust, and much more. In this episode of the show, Kyle shares where his passion for fitness and wellness technology came from, how he ended up at Interval, and how Interval is changing the game for yoga teachers.

We also discuss how we think the online yoga world is here to stay and how a great software can really help you enjoy the process, and much more! Enjoy!

Jul 19, 2021
This week on the podcast, I am joined by Crystal Gray! Crystal came on the podcast back in 2018 and it was so fun to have her back on the show.
 
In this episode, Crystal shares how her business has shifted over the last 3 years, including a shift in her niche. She also shares her top tips for how yoga teachers can teach amazing classes, as well as how to run a great online yoga teacher training program.
 
This episode is jam-packed with goodness! Enjoy!
 
This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
 
For less than the cost of 2 lattes per month, you can get access to M.B.Om: Behind the Scenes over on Patreon, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga
Jul 12, 2021
This week on the podcast, I am joined by Gary Leinwand, who is an insurance broker with Arthur J. Gallagher. Arthur J. Gallagher is the company that I've used for my own personal insurance for years and they are one of my top recommendations for insurance for Canadian yoga teachers.
 
In this episode, Gary talks about insurance for Canadian yoga teachers, including why insurance is important, what to look for as a yoga teacher getting insured, what to look for as a yoga studio getting insured, and what yoga teachers need to know about teaching online and how it impacts their yoga business.
 
Enjoy!
 
This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
 
For less than the cost of 2 lattes per month, you can get access to M.B.Om: Behind the Scenes over on Patreon, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga
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