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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: July, 2021
Creating a Yoga YouTube Channel with Berenice Miles 0
Jul 26, 2021

This week on the podcast, I am joined by Berenice Miles. Berenice is a yoga teacher based in France, and after having her own personal healing journey with yoga, she decided that she wanted to help other people heal too. When the pandemic hit, Berenice pivoted her yoga business online and created a YouTube channel teaching yoga for beginners. In this episode, Berenice shares how she was able to overcome her fears of going online, learn the tech, and set up her YouTube channel, as well as what she's learned along the way, and more. Enjoy! This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom

How Interval is Changing the Game for Yoga Teachers with Kyle Sanok 0
Jul 23, 2021

This week on the podcast, I am joined by Kyle Sanok from Interval (interval.com). Kyle is a fitness instructor with a passion for technology and helping yoga teachers and wellness entrepreneurs be able to run great businesses without the struggles of using tech. That's where Interval comes in!

Interval has everything you need to run your yoga business, both in-person and virtual, they give you an on-demand video library that will stand out, they record HD content directly to the platform with the ability to add music that students can adjust, and much more. In this episode of the show, Kyle shares where his passion for fitness and wellness technology came from, how he ended up at Interval, and how Interval is changing the game for yoga teachers.

We also discuss how we think the online yoga world is here to stay and how a great software can really help you enjoy the process, and much more! Enjoy!

How to Teach Amazing Classes, Find Your Niche & Run a Great Online Teacher Training with Crystal Gray 0
Jul 19, 2021
This week on the podcast, I am joined by Crystal Gray! Crystal came on the podcast back in 2018 and it was so fun to have her back on the show.
 
In this episode, Crystal shares how her business has shifted over the last 3 years, including a shift in her niche. She also shares her top tips for how yoga teachers can teach amazing classes, as well as how to run a great online yoga teacher training program.
 
This episode is jam-packed with goodness! Enjoy!
 
This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
 
For less than the cost of 2 lattes per month, you can get access to M.B.Om: Behind the Scenes over on Patreon, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga
Insurance for Canadian Yoga Teachers with Gary Leinwand 0
Jul 12, 2021
This week on the podcast, I am joined by Gary Leinwand, who is an insurance broker with Arthur J. Gallagher. Arthur J. Gallagher is the company that I've used for my own personal insurance for years and they are one of my top recommendations for insurance for Canadian yoga teachers.
 
In this episode, Gary talks about insurance for Canadian yoga teachers, including why insurance is important, what to look for as a yoga teacher getting insured, what to look for as a yoga studio getting insured, and what yoga teachers need to know about teaching online and how it impacts their yoga business.
 
Enjoy!
 
This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.
 
For less than the cost of 2 lattes per month, you can get access to M.B.Om: Behind the Scenes over on Patreon, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga
How to Use Storytelling in Your Yoga Brand with Michelle Knight 0
Jul 5, 2021

This week on the podcast, I am joined by Michelle Knight. Michelle Knight is a branding and marketing strategist and founder of Brandmerry, where she helps female entrepreneurs create a captivating and money-making brand through the power of story!

Michelle has helped countless yoga teachers master their own stories to attract more long-term clients, and that's what we're diving into today!

Michelle shares how we can use storytelling on our websites, our bios, and our social media to help people get to know who we are and what we offer. She also shares how to decide what stories to tell, what boundaries to set when it comes to storytelling, how to repurpose your stories and content across multiple platforms, and much more.

Enjoy!

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This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

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Michelle & I continue this conversation on M.B.Om: Behind the Scenes over on Patreon. For less than the cost of 2 lattes per month, you will get access to this exclusive episode with Michelle, as well as over 20 never-before-heard episodes that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business. To learn more and join, please visit:
https://www.patreon.com/mbomyoga

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