This week on the podcast I am joined by Allison Rissell. Allison is a yoga teacher and the founder of the Yoga Teacher Conf. This episode originally aired on MBOm: Behind the Scenes, and we are talking about how to cultivate community online! When the pandemic hit, Allison was forced to transition all of her events online and so she has learned a ton about how to cultivate a thriving online community and she is sharing her top tips with you today! 

Enjoy! 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• We have to be good listeners to cultivate community online
• Listen, ask questions, and start a dialogue from audience responses
• A great way to get people to engage is to ask them questions about themselves (like where they went on vacation last or what’s their favorite color)

• When you ask a question, wait 6 seconds for a response! Someone will usually respond and kick off the discussion!

• Just because someone isn't engaging back with you in the online space doesn't mean they aren't watching and listening
• You don't need a massive following to have a successful, engaged community or a successful business

Guest Links: 

Website: yogateacherconf.com

Yogatearcherconf Instagram: https://www.instagram.com/yogateacherconf/?hl=en

Allison’s Instagram: https://www.instagram.com/allisonrissel/

Referenced Links: Join the BTS Patreon: https://www.patreon.com/mbomyoga

This week on the podcast I am joined by Pamela Seelig. Pamela is a yoga teacher and the author of Threads of Yoga: Themes, Reflections, and Meditations to Weave into Your Practice. In this episode of the podcast, we talk about how yoga studios and yoga teachers can begin to expand their offerings from just the physical asana and bring in more meditation, breathwork, and yoga philosophy to their classes and offerings, and how to do it in a way that feels accessible and interesting to students. Enjoy!

In this episode:

• Pamela’s Yoga journey through Bell’s palsy
• Studying Yoga, becoming a teacher, and starting a studio
• Communicating the value of Yoga philosophy beyond physical postures
• Weaving themes from Yoga philosophy into regular Yoga classes
• The benefits of stepping out of your comfort zone as a Yoga teacher
• The inspiration behind Pamela’s book Threads of Yoga
• Yoga business tips from Pamela’s career

Guest Links:

Website:https://pamelaseelig.com

Threads of Yoga (Book): https://www.amazon.com/gp/product/1611808790

Pamela’s Instagram: https://www.instagram.com/pamseelig/

Facebook: https://www.facebook.com/pamelaseeligauthor

This week on the podcast I am re-joined by Angela Sealy. Angela is a yoga teacher, web designer and the founder of Good Karma Works. Angela came on the podcast in August 2021 to share tips for creating a DIY website and how to know when to hire someone to help you with your website. In this episode, we build off of that to discuss the steps that come next in your business after you have a website. Once you've put all of the hardwork into creating your website, what comes next? Angela shares her top tips for branding and marketing yourself and your business once you've created your website and how to utilize your website to the best of your ability to help you drive clients, and much more. 

Enjoy! 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• When do you need a website and what to figure out before you get started
• What’s the next step after building your website?
• Spreading the word and collecting client testimonials
• How to plan out your website growth in stages
• Being mindful of momentum and sustainability as you grow your website with content production
• Growing your online presence with collaborations
• Best approach to Search Engine Optimization
• Best approach to web analytics
• Staying organized and working web maintenance into your “CEO time”
• The benefits of a business accountability partner

Guest Links:

Website: https://www.goodkarmaworks.com/about/

GoodKarmaWorks Instagram: https://www.instagram.com/goodkarmaworksagency/?hl=en

Angela’s Instagram: https://www.instagram.com/lilayogamassage/?hl=en

References:

MBOM Episode - How to Create an Amazing DIY Yoga Website & Brand with Angela Sealy

https://traffic.libsyn.com/mbomyoga/MBOM_-_Angela_Sealy.mp3

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom

In this episode:

• Value is defined as: A person's principles or standards of behavior; one's judgment of what is important in life.
• The key to heart-centered business is to have values in your life and business that you stick to no matter what! 
• Determine your core values 
• Before we can do that, we have to understand our “why” as a yoga teacher 
• Why did you start practicing yoga? 
• Why did you decide to take teacher training? 
• What is your reason for teaching yoga? 
• Why do you show up for classes and for your students?
• What gets you up in the morning to do the work that you do?
• When you are clear on your why and you understand why is that you do what you do, you can dive into your core values
• Start by writing down all of the words that come to mind for you when you think about what you value
• Once you’ve got a long list of values, start to group them together and put like values with like values - create 5 groups of values at the maximum
• Once you’ve got your groups of values look at the list and decide which word stands out most to you. This will help you identify your top 5 values. These are your core values.
• Core values will help guide you when it comes to deciding how to run your business, big decisions, setting prices, who to work with, whether or not you want to say yes to a new partnership 
• You should pass each business decision through your heart space and also make sure that they align with your values