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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: June, 2022
Jun 27, 2022

This week on the podcast I am joined by Ashley Sondergaard. Ashley is a self-care coach, yoga teacher, astrologer, and host of the Yoga Magic podcast. For over 10 years, she has studied yoga, meditation, astrology and mindfulness practices that prioritize self-care and self-discovery. In this week's episode of the show, Ashley shares how we can use our astrological birth charts to help us add an aligned self-care practice to our lives, choose what we do in our businesses based on who we truly are, and start leaning into trusting our intuition in all things that we do.

Enjoy!

In this episode:

  • Ashley’s Yoga journey
  • Crafting the cosmic self-care niche
  • How to tell when it’s time to pivot your business
  • How does cosmic self-care work?
  • Applying astrology and self-knowledge to your business
  • Using astrology and personality research for collaboration
  • Ashely’s top business lessons

Guest Links:

Website: https://www.ashleysondergaard.com

Cosmic Self-Care Mini-Course: https://tremendous-leader-9896.ck.page/33dadd138f

Instagram: https://www.instagram.com/ashley.sondergaard/?hl=en

References:

Chani Nicholas Astrology: https://chaninicholas.com

Jun 20, 2022

This week on the podcast I am rejoined by Alex Haley. Alex is the co-founder of OfferingTree and in this episode, we are talking all about the OfferingTree platform. Alex shares OfferingTree's origin story, how the platform started out as a simple website tool for yoga teachers and how it's expanded to be a one-stop-shop for all things yoga business, including website, scheduling, payments, video on demand, courses, memberships and more. Alex shares the additions that they made to the platform to help yoga teachers take their yoga businesses online, as well as the recent additions for yoga studio owners. If you've been considering OfferingTree or want to hear more about the company, this episode is for you!

Enjoy!

In this episode:

  • The origin story of OfferingTree
  • The first iteration of OfferingTree
  • Growing your business by listening to customers and solving problems
  • OfferingTree’s features
  • OfferingTree’s support for online yoga studios
  • Growing OfferingTree’s features to support larger studios
  • OfferingTree pricing
  • Comparable platforms
  • OfferingTree’s community support options

Guest Links:

OfferingTree Course: https://www.offeringtree.com/how-to-scale-your-business-with-video-on-demand/

Facebook: https://www.facebook.com/OfferingTree/

Facebook Group: https://www.facebook.com/groups/305313347560398/about/

Jun 13, 2022

This week on the podcast I am joined by Iszabel, an Ecstatic Dance DJ, Movement Medicine Teacher, Sound Technician and Sound Therapist. She holds classes, workshops, retreats and ceremonies around the world and hosts a monthly radio show on OpenLab, ‘Music Medicine’, and runs an online DJ course – ‘DJ Mystery To Mastery’ is a heart-based approach to the art of mixing music. In this episode, we are talking about the power of music and how to use music effectively in your yoga classes. Music can help your students get deeper into their yoga practice when used effectively and Iszabel has some great tips for how to get started with this, what to consider when making a playlist, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

This episode is also brought to you by Magic Mind, the little magical elixir which makes your body humm. Magic Mind is the world’s first productivity drink that not only gives you the alertness that coffee and other energy drinks do, but also has ingredients to support memory, increase creativity and boost focus.

Magic Mind contains minimal caffeine, and the caffeine it does have comes from the matcha tea. It also has all natural ingredients, adaptogens to help decrease stress and nootropics to boost blood flow and cognition.

Magic Mind has all natural ingredients, including ceremonial grade Matcha and Lion’s Mane mushrooms to extend your morning energy. It also contains turmeric, ashwagandha, vitamin C, Echinacea and much more.

It helps me with procrastination and brain fog, but doesn’t give me the jitters and crashes the way that coffee does.

Since having a baby, my mind has been all over the place. That’s why I love starting my day with Magic Mind!

Magic Mind gave me a 20% off code to share with you guys! It’s YOGA. Go to magicmind.co/yoga  and use the code YOGA to get 20% off your first order. With Magic Mind’s money-back guarantee, any first purchase will be refunded no questions asked if it doesn’t meet your expectations.

In this episode:

  • Iszabel’s journey with yoga and music
  • The healing power of music
  • Music’s relationship to yoga
  • Tips for creating beautiful music experiences for your yoga students
  • Using music to change the atmosphere and set the vibe for your class
  • Tips for incorporating music into online classes
  • Iszabel’s top business lessons

Guest Links:

Website: https://www.djmysterytomastery.com

Mixcloud: https://www.mixcloud.com/Riseinmovement/

Instagram: https://www.instagram.com/iszabel.x/?hl=en

Facebook: https://www.facebook.com/iszabel.x/

Music Medicine Radio Show: https://openlab.fm/radio/shows/music-medicine

References:

The Body Keeps the Score by Bessel Van Der Kolk, M.D.: https://www.amazon.com/Body-Keeps-Score-Healing-Trauma/dp/0143127748

DJ Software: https://www.native-instruments.com/en/products/traktor/dj-software/traktor-pro-3/

Browser BPM/Key Finder Site: https://tunebat.com

Jun 6, 2022

This week on the podcast I am joined by Brit Kolo from Marketing Personalities. Brit first joined me on the podcast back in 2019 to talk about how to use your Myers Briggs personality type to decide what type of marketing to do in your business. In this episode, we're taking it one step further to talk about how to make strategic business decisions that feel aligned. Often times when we're not making decisions that feel aligned, we can feel burnout or resentful towards our work and our business and we share tools and strategies to fall back in love with your business and feel aligned with the work you're doing and the clients that you're working with. 

Enjoy! 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Catching up with Brit and Marketing Personalities
  • How to fall back in love with your business after taking time off
  • Eliminating and delegating the parts of your business that don’t align with your personality
  • Building a business that prioritizes both stability and flexibility
  • Giving yourself and your business permission to change and evolve
  • Dealing with the fear that comes with pursuing alignment
  • Giving yourself permission to lean into business practices that align with your personality
  • Giving yourself permission to pause and reflect

Guest Links:

Website: https://www.marketingpersonalities.com/ideal-client-avatar/

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