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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: October, 2022
Oct 31, 2022

As we approach the end of 2022 and head into holiday season, it can be harder than ever to stay motivated. This is exactly where I'm at in my life and with my business right now and I've brainstormed a few tools and tips that can help maintain motivation during the holiday season. These range from my finding your why and getting clear on your goals for the end of the year, to making sure that you schedule holidays for yourself! We also discuss how to plan ahead with holiday events and work to make sure that you don't burnout. Hopefully you will leave this episode feeling ready to plan out the rest of your year and feeling motivation as we head into the final two months of the year!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Getting in touch with your “why” and using vision boards
  • Getting clear and knowing your goals for the end of the year
  • Taking time off for the holidays
  • Giving yourself time to get into a festive mood and incorporating that into your work
  • Spending time to reflect on how the year went and getting excited about the year ahead before you go offline for the holidays
  • Other ways to keep your motivation levels high
Oct 24, 2022

This week on the podcast I am joined by Di-Di Hoffman. Di-Di is a seasoned horticulturist and serial entrepreneur who slowly transmuted into a modern-day Rainmaking geek. He works with wellness professionals who are tired of being the best-kept secret in their field. Di-Di is the founder of The Herb Academy (est. 2004), the founder of The BadassPreneurs Academy (est. 2020), creator of the Perpetual Rainmaking Machine for Wellness Professionals, and host of The Badass Wellness Coach Show. In this episode, we are talking about how to use podcast guesting as a marketing strategy in your yoga business. Di-Di shares why podcast guesting is a great marketing strategy, the return on investment from being a podcast guest, as well as his top tips for pitching podcasts in a way that hosts will say yes! This episode is jam packed with information so I hope that you enjoy it!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • What Di-Di does for a living
  • Defining what a rainmaker is and what modern day rainmaking entails
  • Why podcast guesting is a great strategy for wellness professionals
  • Why it would be beneficial for someone to think about podcast guesting in terms of return on investment
  • Useful strategies for actually getting on podcasts and how to get people to say “yes”
  • Working with guest and picking ones that work well for your specific podcast

Guest links:

Website: https://badasspreneurs.com/mbom

Oct 17, 2022

This week on the podcast I am joined by Erinn Bridgman. Erinn is a strategic money mastery coach who helps women step into financial clarity and change the world! Erinn teaches people how to own their value in a strategic way, capitalize on their time and streamline their businesses to work smarter, not harder. In this episode, Erinn shares the importance of money mindset, how to shift your mindset around money to allow abundance into your life, managing money and tips for getting clear on how much is coming in and out, how to make more money without working more hours and much more. This is a really powerful episode, so I hope you enjoy!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • How Erinn fell into her current career and how she got started
  • Erinn’s previous beliefs and background with money and financial knowledge
  • Why money and having a good relationship with money is important
  • Where to start if you’re new to the idea of money management or mindset
  • Looking at your money every day and managing your money differently
  • Organizing your income and expenses, and splitting your profits
  • Making more money with your business without adding more hours

Guest links:

Website: https://www.erinnbridgman.com/

Instagram: https://www.instagram.com/erinn_bridgman/

Oct 10, 2022

This week on the podcast I am joined by Lisa Princic. Lisa is a trained Business Strategist Membership Expert and the host of the Scaling Deep Podcast. She supports her clients with membership growth and she's here on the show to talk all about memberships! Lisa shares what a membership is, how to know if it's right for your business, how to market your membership when you have a small audience, overcoming negative self talk, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • What a membership is and examples of what a membership could look like
  • How the yoga industry and other industries have opened doors for people coming out of the pandemic
  • How do you know if starting a membership is right for you and your business?
  • Knowing what you’re offering your clients and what they should have to pay for your membership
  • Should you still pursue a membership if you have a smaller audience?
  • Getting members to stay for longer and rewarding them for being subscribed longer
  • Tips for marketing your membership to other people
  • Overcoming negative self talk and pushing through those human experiences and feelings

Guest links:

Scaling Deep: https://scalingdeep.com/

Facebook Group: https://www.facebook.com/groups/membershipsitemasterywithlisa

Oct 3, 2022

This week on the podcast I am joined by Heather Ivany. Heather is a holistic practitioner and teacher of yoga, meditation, and Akashic reading. For over 20 years, she's led teacher training, mentorship programs and retreats. In this episode, Heather shares her background with yoga, meditation and Akashic records and how her practices have led her to teaching others. She also shares what a sacred space is, how to set one up, the importance of having sacred habits in your life, as well as how to make time and space in your life for your habits.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Heather’s story, background, and how she got into yoga
  • Transitioning into a career of teaching yoga to others
  • Heather’s background with Akashic records and how that comes into play with her practice
  • An explanation and overview of Akashic records and why it’s a beautiful and practical tool to use
  • Creating a calm, serene, and sacred space without the need of certain physical aspects or limited resources
  • More traditional alter spaces and how you can create one for your space
  • Forming good habits to show up to these yoga spaces

Guest links:

Website: https://www.heatherivany.com/

Instagram: https://www.instagram.com/heather_ivany/

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