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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: May, 2023
May 29, 2023

This week on the podcast I am joined by Jessica Cross. Jessica is a corporate marketing dropout turned yoga business coach and the host of the Marketing Off the Mat podcast. She spent 15 years working for Fortune 500 companies all over the US honing her expertise in digital marketing & live events, and now she is passionate about helping yoga teachers stop the constant hustle and build the businesses of their dreams. In this episode of the podcast, Jessica shares how she got into yoga and teaching yoga, what inspired her to leave her corporate job to teach full-time, and then what inspired her to start working with yoga teachers on their events, retreats and businesses. Jessica also shares some of her top tips for yoga teachers who want to create yoga events and retreats, as well as some of the business lessons she's learned through her career.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Jessica’s backstory and journey into yoga
  • Letting go of a full-time corporate event career and diving into a career in yoga
  • Bringing knowledge from a corporate job into the yoga space and how Jessica began working yoga events
  • The starting point for those that want to have yoga events or retreats
  • Coming up with an idea or focus for yoga events
  • Planning for the actual execution of a great yoga event
  • Tips for choosing destinations and accommodations for yoga retreats
  • Longer yoga retreats, managing your energy, and Jessica’s top business tips

Guest links:

Website: https://www.jessicacross.co/

May 22, 2023

This week on the podcast I am joined by Pamela Crane. Pamela is a yoga teacher with an MS in Yoga Therapy and over 35 years of experience. She runs an online yoga business supporting athletes, dancers, yogis, and other high performers through the practice of Yoga Therapy. She is also the host of The Yoga Pro Podcast. In this episode of the podcast, Pamela shares her journey with yoga, including getting her masters in Yoga Therapy and how that shifted her teaching. She also shares what it's been like to run an online yoga business well before the pandemic, how she supports her clients through yoga therapy, business lessons she's learned through her career, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Pamela’s backstory and history with yoga
  • The journey from training to teaching yoga
  • A high level overview of Pamela’s career so far and what she’s doing now
  • How Pamela has managed her business and career while moving around
  • What it was like taking a business online prior to the pandemic
  • What yoga therapy is, how it works, and how it’s taught to clients
  • Important business lessons learned along the way

Guest links:

Website: https://www.interoceptiveperformance.com/

May 16, 2023

This week on the podcast I am joined by Ali Temple. Ali is a yoga teacher and a digital nomad who is traveling full-time and running a remote yoga business. In this episode, Ali shares her journey from teaching yoga full-time in person to shifting everything online. She talks about what that journey was like, where her revenue comes from, where she's been traveling over the last few years, how she chooses places, and how she decides what to offer online and in person. Ali also shares tips for anyone who is interested in starting their own location independent yoga business and business lessons that she's learned along the way.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Ali’s yoga journey and how she got into yoga
  • The point in Ali’s coaching career where she decided to teach yoga
  • A high level overview of Ali’s journey prior to starting her first business
  • Common limiting beliefs around starting your own business and how Ali dealt with that to make her dream come true
  • What Ali’s business started as and what she does now while traveling full-time
  • Bringing in revenue with a remote business and traveling while working
  • How Ali chooses where she works from, and where she has gone over the last 2 years
  • Important business and travel lessons learned over the years, and setting boundaries for yourself

Guest links:

Instagram: https://www.instagram.com/alitempleyoga/

May 9, 2023

This week on the podcast I am joined by Deb Flashenberg. Deb is the founder and director of the Prenatal Yoga Center in NYC. Along with being a prenatal yoga teacher, she is also a labor support doula, Lamaze childbirth educator, mother of two and self proclaimed "birth and anatomy geek”. For the past 7 years, Deb has also greatly enjoyed being the host of the podcast, Yoga | Birth | Babies, where she speaks with some of the world’s leading experts in pregnancy, birth, breastfeeding and parenthood. In this week's episode, we are talking all things prenatal and postnatal! Deb shares where her passion for perinatal support came from, what inspired her to open the Prenatal Yoga Center, why getting a prenatal yoga teacher training is a great idea for all yoga teachers, why prenatal and postnatal yoga is a great niche, business lessons she's learned through her career, and more!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Deb’s yoga journey and what inspired her to become a yoga teacher
  • How Deb first became interested in prenatal yoga and the birth world
  • Deb’s advice for new yoga teachers
  • How Deb created her business and where the idea for Prenatal Yoga Center originated from
  • The differences of prenatal yoga in both Mexico and Canada
  • The niche of pre and postnatal yoga specifically and why the certification is worth it
  • Deb’s recommendation for yoga teacher training
  • Top business lessons Deb has learned through her career

Guest links:

Prenatal Yoga Center: https://prenatalyogacenter.com/

Yoga | Birth | Babies: https://prenatalyogacenter.com/blog/category/podcast/

May 1, 2023

This week on the podcast I am joined by Saskia Seeling. Saskia is a yoga teacher who supports soulpreneurs like yoga teachers to set up their Soul Biz and share their unique magic with ease. After 4 years as a self-employed yoga and meditation teacher, Saskia found that she was getting asked the same questions over and over again and shifted to working as a coach and consulting other soulpreneurs with their businesses. In this episode, Saskia shares her journey as a yoga teacher, what it's been like to shift gears into coaching, as well as 3 myths about starting your soul biz and why they aren't true! This episode is jam packed with goodness and wisdom!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

  • Saskia’s story and how she got into yoga
  • An overview of what Saskia has been accomplishing with her business over the last 5 years
  • Opening a yoga studio right before the pandemic and learning to pivot to an online environment
  • The 3 myths of starting your Soul Biz
  • Tips for getting yourself out there as a beginner yoga teacher
  • Marketing tools and ways to connect with your audience through social media
  • Other business lessons that Saskia has learned throughout her career

Guest links:

Website: https://saskiaseeling.com/

Instagram: https://www.instagram.com/saskiaseeling

LinkedIn: https://www.linkedin.com/in/saskia-seeling/

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