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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: Category: podcast
Apr 6, 2020

This week on the podcast I am re-joined by Amanda McKinney from Marketing Yoga with Confidence. On this episode, Amanda and I are going through the 4 steps plus the pre-step to marketing and launching your online offerings! Once you've created courses, programs or memberships, it's important to make sure that you get them out into the world so that people can purchase them, and Amanda will walk you through a few simple steps to make this happen. As we continue to dive into this crazy online world during the COVID-19 health crisis, I hope that this can help you step back and get more strategic with marketing your offerings to your students. Enjoy!

This week's episode is brought to you by OfferingTree and BeYogi!

OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount. That is beYogi dot com slash MBOM. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.

 

Mar 30, 2020

This week on the podcast I am joined by Cory Sterling. Cory is the founder of Conscious Counsel and the author of "The Yoga Law Book: Legal Essentials for Yoga Professionals". On this episode, Cory and I dive into what yoga teachers need to know to run a legally sound business, and particularly what yoga teachers need to know to run a legally sound online business. We dive into liability, waivers, insurance, media releases, and much more!

The information discussed in this episode is not legal advice and you should always consult a legal professional to discuss your specific situation (country, state, and other circumstances).

This week's episode is brought to you by OfferingTree and BeYogi!

OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount. That is beYogi dot com slash MBOM. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.

Mar 23, 2020

This week on the podcast I am joined by PJ Taei who is the founder of Uscreen--a simple video platform home to YOGA with Adrienne, SarahBeth Yoga, Wanderlust, and more.

This episode could not have come at a better time! As yoga teachers and studios around the world work towards taking their businesses online, this episode will support you in understanding how to start creating videos for an audience on YouTube, Vimeo or another like platform, and then start to build a paid audience as a membership. PJ and I talk about how to get started, how to build your audience, what you need to know about filming online, how to create a membership for your students, and more.

Enjoy!

This week's episode is brought to you by OfferingTree and BeYogi!

OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount. That is beYogi dot com slash MBOM. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.

 

Music credit: Scott Holmes

Mar 16, 2020

This week on the podcast we are talking about teaching demos! The first time I did a teaching demo, I was terrified. Years later, I've done tons of teaching demos and I am here to share my top 4 tips so that you can crush yours without fear or worry.

In this episode, I'll share the story of my first teaching demo and how it went, what I learned from that experience, as well as my top 4 tips for how you can crush yours. We also talk about why this is important for your yoga business and I give you 3 bonus business tips to ensure you land the teaching gig.

Don't forget to download your free "Teaching Demo Checklist" after you listen to the episode. Enjoy!

This week's episode is brought to you by OfferingTree and BeYogi!

OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount. That is beYogi dot com slash MBOM. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.

 

Music credit: Scott Holmes

Mar 13, 2020

M.B.Om has a new intro, is a part of a new network, and has a new sister podcast hosted by Amanda Kingsmith called Matcha Mornings! 

On this bonus episode of M.B.Om, you'll get to hear the 2nd episode of Matcha Mornings on Ayurveda with Kim Fenton from Get Your Life Together Yoga. 

Kim and I break down Ayurveda, including talking about what Ayurveda is, why it’s important, and how you can start implementing basic Ayurvedic practices into your life. We also talk about Doshas, how to find out your Dosha, how to balance your Doshas, and how what we’re eating, how we’re sleeping, and the rhythms of the seasons can impact our health and happiness.

Hope you enjoy! 

Mar 9, 2020

This week on the podcast I am joined by Tyler McCune. Tyler is an email copywriter, and he works a lot in the yoga, wellness and meditation space. Over 5 years ago, Tyler discovered meditation on a 1-month meditation retreat in Taiwan and now he's an email copywriter who has consulted with both brick & mortar and online clients, including yoga teachers and corporate mindfulness trainers. He is also the author of "Email Emperor" where he teaches his simple email system.

On this episode, Tyler shares his method for communicating with an audience, including how he tells stories, ways that he connects with his readers, how he makes asks and pitches products and services, and tips for yoga teachers and how they can apply this to their businesses. More and more, social media isn't really truly reaching people and being in someone's email inbox is so much more powerful for really talking with your target audience.

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This week's episode is brought to you by OfferingTree and FavYogis

OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze. Find FavYogis on your app store and use code MBOM.

Mar 2, 2020

This week on the podcast I am joined by Meghan Pherrill from Balance by Meghan. Meghan and I had the pleasure of co-leading a retreat together in Costa Rica this past fall and we had a BLAST! While we were on retreat, Meghan led an amazing session on social media, and on this episode, she dives into some of the content that she taught. In this episode, we cover Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn and TikTok and how yoga teachers can use each one to their advantage. Meghan has tips for each platform, how to optimize them, why we should be on them as a yoga teacher, and much more. Enjoy!

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This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting. First, you might need a website. There are a lot of great tools for building websites like WordPress, Wix, and Squarespace. Then you need a way to email your students. Again there are tools for that like mail chimp and constant contact. But that’s another account to pay for and a password to remember. Then you need a way to schedule and register your students. Again there are tools for that, but it’s another account to create and pay for and another password to remember. Oh wait, how do I integrate my scheduling tool with my website... Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way. OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in. They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

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This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience, they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount. That is beYogi dot com slash MBOM. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.

Feb 24, 2020

This week on the podcast I am joined by Ariel Garten! Ariel is probably one of the most interesting people you'll ever meet! She is a psychotherapist, a neuroscientist, a mom, a former fashion designer, and the co-founder of Muse. Muse tracks your brain during meditation to give you realtime feedback on your meditation to guide you into the zone! Muse lets you know when your brain waves have gotten to that phase of relaxation and helps you stay there. In this episode, Ariel and I dive into the science of meditation, the major benefits of a regular meditation practice and how tips for how to start practicing meditation regularly. We also dive into the business side of creating Muse. Ariel shares what it has been like to create a tech product, what it was like to market it, how she's been able to be a part of the company's growth and much more. Enjoy!

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This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

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This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount.

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This episode is also brought to you by PunchPass. If you're looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Feb 17, 2020

This week on the podcast I am sharing how to set up a powerful workflow in your business by walking you through my workflow and giving you tips for how you can set up a workflow that will allow you to be a successful yoga teacher, partner, parent, friend, and business owner! In this episode, we talk about how to set up a workflow that works, the importance of a calendar system, how to choose a great task list manager and why that's important, how to manage your energy with the tasks you are doing, and the importance of setting boundaries and having self-care time in your business. We also talk about how to balance completing projects on top of running a business, and I share my top tips for moving my business forward each month! Enjoy!

Download the free guide to managing your workflow at https://www.mbomyoga.com/managing-your-workflow/

This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

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This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi dot com slash MBOm to make sure you get this discount. That is beYogi dot com slash mbom. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi dot com slash mbom.
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Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Feb 10, 2020

This week on the podcast I am joined by Nikki Naab-Levy! Nikki has a fitness background and a passion for online marketing, business, and courses. In this episode, Nikki shares how she began working with yoga teachers and helping them with their launch strategies. We talk about how to decide what to sell online, how to test market your products or services, tips for creating a successful online course, including software, tech, launch, and marketing strategies and so much more! If you have been feeling like you want to take your business online, don't miss this episode. Enjoy!

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This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.
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Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Feb 3, 2020

This week on the podcast I am joined by Tess Ball. Tess is a yoga teacher, a former yoga studio owner, and the founder of the Heart Driven Business Academy. On this episode of the podcast, Tess and I dive into her yoga story, why she decided to become a yoga teacher, what it was like to own a yoga studio from her home, and what it was like to have to close that studio down to move to a new place. We also dive into her business, the Heart Driven Business Academy, and talk about what every yoga teacher and solopreneur needs to know about their yoga business and where they can find more accessible resources to help them with their business. Enjoy!

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This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.
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The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.
Find FavYogis on your app store and use code MBOM.
-----
Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Jan 27, 2020

This week on the podcast I am joined by Noelle Cordeaux. Noelle is a life coach and the co-founder of JRNI. On this episode, we talk about Noelle's journey becoming a life coach, why she decided to create a life coaching business to train other people, why life coaching is an important part of the wellness industry and how it can help yoga teachers (both personally and professionally), as well as business lessons she's learned through creating her business! Enjoy!

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This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.
------
The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.
Find FavYogis on your app store and use code MBOM.
-----
Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Jan 20, 2020

This week on the podcast, I am re-joined by Chioma Njoku from The Mindful Bookkeeper!

On this episode, Chioma and I dive deep into the money side of yoga once again. We talk about what Chioma has been up to since we last chatted in October 2018 and dive into why your relationship with money is important, how we can start to understand the emotional side of money and start bringing an abudance mindset into our personal and professional lives, as well as tips for starting to create a better relationship with money.

Enjoy!

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The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.
Find FavYogis on your app store and use code MBOM.
-----
Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Jan 13, 2020

This week on the podcast I am re-joined by Anastasia Shevchenko. The last time Anastasia and I chatted was May of 2018 before she hosted the first ever Berlin Yoga Conference. Now, over a year and a half later she has successfully hosted the first conference and is planning the second one! On this episode we talk about how the first conference went, what she learned, what she plans to change for the upcoming conference in 2020, and more. Enjoy!

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The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.
Find FavYogis on your app store and use code MBOM.
-----
Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Jan 6, 2020

This week on the podcast I am joined by Christine Jaureguiberry! Christine is a yoga teacher with a specialization in yoga for scoliosis, based in the UK.

In this episode we talk about her own yoga journey, what inspired her to become a yoga teacher and how she found her niche in yoga for scoliosis. Christine also shares tips for making our classes more inclusive to students with back pain and/or scoliosis and tips for how we can learn more as yoga teachers.

She also shares some of the biggest business lessons she's learned through her career and her top tips for yoga teachers. Enjoy!

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This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.
------
The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.
Find FavYogis on your app store and use code MBOM.
-----
Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Dec 30, 2019

This week on the podcast I am reflecting on 2019! This is one of my favorite episodes of the year because I get to look back on where I traveled to, some of my biggest achievements of 2019, all the podcast episodes I recorded, how my business grew and changed, what I learned and so much more. Enjoy! 

This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting.  First, you might need a website. There are a lot of great tools for building websites like Wordpress, Wix, and Squarespace.  Then you need a way to email your students.  Again there are tools for that like mail chimp and constant contact.  But that’s another account to pay for and a password to remember.  Then you need a way to schedule and register your students.  Again there are tools for that, but it’s another account to create and pay for and another password to remember.  Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way.  OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in.  They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription.  To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.


The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.

Dec 23, 2019

This week on the podcast I am joined by Stephanie Spence. Stephanie is a yogini, yoga teacher, travel and an author. On this episode, we talk about Stephanie's yoga journey and what inspired her to become a yoga teacher, we delve into her career and everything that she has learned throughout her career. We also dive into her book and talk about what it was like to take her thoughts and ideas and put them down on paper, the process of publishing and marketing a book, and much more! Enjoy!

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This episode is brought to you in part by OfferingTree. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.
------
The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.
Find FavYogis on your app store and use code MBOM.
-----
Punchpass has everything you need & nothing you don’t at a price you can afford. Their software is simple, yet powerful. So if you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Dec 16, 2019

This week on the podcast I am joined by Nubia Teixeira. Nubia is a Brazilian-born yogini, dancer and author of "Yoga and the Art of Mudras". On this episode, Nubia shares her story of building a yoga and dance business, moving to the United States and beginning to teach there, as well as why she is passionate about the Yoga Mudras. We dive into how to begin learning about the Yoga Mudras, how to integrate them into your personal practice, tips for teaching them correctly in your classes, and more. Enjoy!

Check out Nubia's book on Amazon: The Art of the Yoga Mudras by Nubia Teixeira (https://www.amazon.com/Yoga-Art-Mudras-Nubia-Teixeira/dp/1683836448/)

This week's episode is brought to you by OfferingTree, FavYogis, and PunchPass! 

OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze. Find FavYogis on your app store and use code MBOM.

If you’re looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Dec 2, 2019

This week on the podcast, I am joined by Tiffany Cruikshank. Tiffany is a world-renowned yogi and the founder of Yoga Medicine. Yoga Medicine is a teaching platform to educate yoga teachers in a blend of both eastern and western models of medicine to ultimately help clients/students treat and manage things like chronic pain and depression through yoga and meditation practices. Tiffany has a pre-med bachelor’s degree in medicinal plant biology and nutrition, a master’s degree in acupuncture and oriental medicine, and a specialty in sports medicine and orthopedics.

On this episode of the podcast, Tiffany and I talk about how she has worked to combine the eastern and western models of medicine to help serve her clients, how she has expanded her business from just in-person work to online courses and programs, as well as training programs around the world. We also talk about the Seva Foundation that she has founded, and all of the business lessons she's learned throughout her career!  Enjoy!

This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting.  First, you might need a website. There are a lot of great tools for building websites like Wordpress, Wix, and Squarespace.  Then you need a way to email your students.  Again there are tools for that like mail chimp and constant contact.  But that’s another account to pay for and a password to remember.  Then you need a way to schedule and register your students.  Again there are tools for that, but it’s another account to create and pay for and another password to remember.  Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way.  OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in.  They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription.  To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze. Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected. Find FavYogis on your app store and use code MBOM.

Punchpass has everything you need & nothing you don’t at a price you can afford.  Their software is simple, yet powerful.  Efficient and easy to use. The team at Punchpass knows what it's like to run a small business like yours...because they are a small business too!  Punchpass understands your challenges, and they take pride in delivering great service. When you're with Punchpass, you are not alone.  They lift you up and support the connections you have with your client community.  They listen, they care, and they're here to support you. So if you're looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Nov 25, 2019

This week on the podcast I am joined by John & Chris Yax from Yax Yoga Concepts. John & Chris are brothers, business partners, and yoga teachers from Virginia Beach, VA. They came to yoga from a mixed martial arts background, but quickly fell in love with the practice and decided to become teachers. They soon opened up a yoga studio in their house, and have watched their studio grow and flourish into two locations, teacher training programs, and thousands of students coming through the door. 

On this episode, John & Chris share what it has taken for them to be successful yoga teachers, successful studio owners, and to be able to create their own teacher training programs. They share the business tips they've learned through their careers, and much more.  Enjoy!

This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting.  First, you might need a website. There are a lot of great tools for building websites like Wordpress, Wix, and Squarespace.  Then you need a way to email your students.  Again there are tools for that like mail chimp and constant contact.  But that’s another account to pay for and a password to remember.  Then you need a way to schedule and register your students.  Again there are tools for that, but it’s another account to create and pay for and another password to remember.  Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way.  OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in.  They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription.  To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze. Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected. Find FavYogis on your app store and use code MBOM.

Punchpass has everything you need & nothing you don’t at a price you can afford.  Their software is simple, yet powerful.  Efficient and easy to use. The team at Punchpass knows what it's like to run a small business like yours...because they are a small business too!  Punchpass understands your challenges, and they take pride in delivering great service. When you're with Punchpass, you are not alone.  They lift you up and support the connections you have with your client community.  They listen, they care, and they're here to support you. So if you're looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Nov 18, 2019

This week on the podcast I am joined by Theresa Berenato. Theresa is a corporate yoga teacher and the founder of Workspace Yogi, an online membership site. On this episode, Theresa and I talk about how her path as a yoga teacher has been unconventional in that she hasn't taught in yoga studios. Instead, she jumped right into teaching corporate yoga classes. She built her clientele up to a point where they requested that she started offering more classes, and instead of filling her schedule more full of corporate classes, she started building her business online. Now, she offers online classes and has a private membership site for her clients.

Theresa breaks down how she was able to build a corporate yoga business and an online yoga business, tips for anyone who is looking to build an online business or membership site, and much more!

Enjoy!

This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting.  First, you might need a website. There are a lot of great tools for building websites like Wordpress, Wix, and Squarespace.  Then you need a way to email your students.  Again there are tools for that like mail chimp and constant contact.  But that’s another account to pay for and a password to remember.  Then you need a way to schedule and register your students.  Again there are tools for that, but it’s another account to create and pay for and another password to remember.  Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way.  OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in.  They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription.  To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze. Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected. Find FavYogis on your app store and use code MBOM.

Punchpass has everything you need & nothing you don’t at a price you can afford.  Their software is simple, yet powerful.  Efficient and easy to use. The team at Punchpass knows what it's like to run a small business like yours...because they are a small business too!  Punchpass understands your challenges, and they take pride in delivering great service. When you're with Punchpass, you are not alone.  They lift you up and support the connections you have with your client community.  They listen, they care, and they're here to support you. So if you're looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Nov 11, 2019

This week on the podcast I am joined by Nicole Lovald. Nicole is a yoga teacher, yoga studio owner, and author who joined me from Minnesota! Nicole started practicing yoga to help relieve her stress from her busy corporate job and fell in love with the practice to the point that she decided to teach. Soon after becoming a yoga teacher, she stepped into the role of studio owner and has since grown her business in terms of in-person and online offerings. 

On this episode, Nicole and I talk about the business lessons she's learned a studio owner, as well as how Nicole has been able to grow her business in many "outside of the box ways". We discuss finding your niche, creating products and services that they love to support your business, and much more! 

Enjoy!

Punchpass has everything you need & nothing you don’t at a price you can afford.  Their software is simple, yet powerful.  Efficient and easy to use. The team at Punchpass knows what it's like to run a small business like yours...because they are a small business too!  Punchpass understands your challenges, and they take pride in delivering great service. When you're with Punchpass, you are not alone.  They lift you up and support the connections you have with your client community.  They listen, they care, and they're here to support you. So if you're looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Nov 4, 2019

This week on the podcast I am joined by Hope Zvara. Hope is a yoga teacher, a motivational speaker, a best selling author, a yoga studio owner, the CEO of Mother Trucker Yoga, and so much more. Hope joined me on the podcast last week to talk about her yoga journey, running a yoga studio, and teaching online, and you can listen to that episode here.

This week, we dive into all things yoga teacher training! Hope shares her journey offering yoga teacher training programs, including why she started her own teacher training program, and how she was able to set herself apart from other people in her area. She also shares tips for how to uphold the standards in a teacher training program and how to ensure you are offering a quality program. She talks about strategies for how to fill your programs and other business lessons she's learned throughout her journey as a teacher who trains teachers, amongst so much more.

Enjoy!

Listen to Part 1 of the podcast with Hope here! 


Punchpass has everything you need & nothing you don’t at a price you can afford.  Their software is simple, yet powerful.  Efficient and easy to use. The team at Punchpass knows what it's like to run a small business like yours...because they are a small business too!  Punchpass understands your challenges, and they take pride in delivering great service. When you're with Punchpass, you are not alone.  They lift you up and support the connections you have with your client community.  They listen, they care, and they're here to support you. So if you're looking for support from easy-to-use software with great people behind it, visit punchpass.com/mbom to try Punchpass free for 2 weeks.

Oct 28, 2019

This week on the podcast I am joined by Hope Zvara. Hope is a yoga teacher, a motivational speaker, a best selling author, a yoga studio owner, the CEO of Mother Trucker Yoga, and so much more. On this episode of the podcast, Hope and I talk about how yoga pulled her out of a dark place personally, how she started teaching yoga, and what inspired her to open a yoga studio. We also dive into knowing your value as a yoga teacher, and why the money side of yoga is important. Of course, Hope and I dive into the business lessons she's learned through owning a yoga studio, as well as how she's been able to take her yoga business online and tips for people who want to do the same. 

This episode was super fun to record and is jam-packed with valuable information! 

Enjoy!

You know the saying, “People won’t remember what you said, but they’ll remember how you made them feel?” That’s true, both in our personal lives AND in our business lives. MINDBODY is a company that knows every customer interaction is a chance for your business to shine and for you to help your customers thrive. With that simple truth in mind, MINDBODY has spent nearly twenty years sweating the details of what it looks like to design and run an extraordinary fitness or wellness business. From offering simple and seamless booking…to being able to greet a new customer by name…to the email that lands in their inbox with a great offer, they obsess over finding ways to allow you to craft a thoughtful, meaningful experience for your customers. Because they know it’s the experience that makes the difference— for you and your customers. Find out more at mindbodyonline.com/pod.


This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting.  First, you might need a website. There are a lot of great tools for building websites like Wordpress, Wix, and Squarespace.  Then you need a way to email your students.  Again there are tools for that like mail chimp and constant contact.  But that’s another account to pay for and a password to remember.  Then you need a way to schedule and register your students.  Again there are tools for that, but it’s another account to create and pay for and another password to remember.  Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way.  OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in.  They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription.  To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

Oct 21, 2019

This week on the podcast I am joined once again by Sytera Field. When Sytera joined me on the podcast back in 2016, she was only teaching private yoga. In 2018, she opened her studio, SyteraYoga, and hasn't looked by since then.

On this episode, we talk about what has shifted for Sytera's business over the last 1.5 years, what she has learned as a yoga studio owner and more. We also talk about her latest endeavor, which is developing the Nadi Ball and the Nadi & Nice method of body rolling. After many years of teaching yoga with massage balls, Sytera decided to develop her own, and she also shares the long and challenging process of developing your own product, including the business lessons she's learned along the way.

Enjoy!

You know the saying, “People won’t remember what you said, but they’ll remember how you made them feel?” That’s true, both in our personal lives AND in our business lives. MINDBODY is a company that knows every customer interaction is a chance for your business to shine and for you to help your customers thrive. With that simple truth in mind, MINDBODY has spent nearly twenty years sweating the details of what it looks like to design and run an extraordinary fitness or wellness business. From offering simple and seamless booking…to being able to greet a new customer by name…to the email that lands in their inbox with a great offer, they obsess over finding ways to allow you to craft a thoughtful, meaningful experience for your customers. Because they know it’s the experience that makes the difference— for you and your customers. Find out more at mindbodyonline.com/pod.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.

This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting.  First, you might need a website. There are a lot of great tools for building websites like Wordpress, Wix, and Squarespace.  Then you need a way to email your students.  Again there are tools for that like mail chimp and constant contact.  But that’s another account to pay for and a password to remember.  Then you need a way to schedule and register your students.  Again there are tools for that, but it’s another account to create and pay for and another password to remember.  Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way.  OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in.  They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription.  To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom.  OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.

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