This Old Marketing

In this episode of #ThisOldMarketing, Joe and Robert talk about the 22-word statement from the creators of AI. Simply put, we are in big trouble.

WPP launches a content engine with Nvidia that will make the production of ads quicker and easier because of AI. I know...everything we always wanted.

Elon continues to push Twitter over the edge, including a big middle-finger to the EU's Disinformation Code of Practice, and the formal outsourcing of their ad unit.

And finally, does purpose-driven content have a place with "everybody" brands today?

Rants and raves include a fan moment at the Indy 500 and the hope that Peloton has righted the ship.

This week's links:

AI Could Destroy Humanity

WPP Building AI Content Engine

Elon Drops Moderation

Twitter Outsources Ads

Twitter Worth One-Third Less

Purpose-Driven Marketing

Peloton's New Brand Move

Indy 500 Champ Goes Fans First

-----

Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site.

Subscribe at TheTilt.com and get Joe Pulizzi's content creator newsletter 2x per week.

Subscribe to Robert Rose's newsletter at Experience Advisors.

Direct download: This_Old_Marketing_378.mp3
Category:Content Marketing -- posted at: 4:00am EDT