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Fitness Business Authority Podcast


Aug 27, 2020

On this episode of the 'Fitness Business Authority Podcast', Ben Davis, owner of 'Fitness Marketing Agency' reveals the systems he is using to acquire new clients, build relationships, and retain existing clients. He also reveals the simple changes fitness professionals can make to boost sales and grow their business.

What You Will Learn In This Episode:  

  • How Ben and his team help fitness professionals grow their business and increase their income

  • The common barriers preventing people from joining your gym, and how you can knock down those barriers to get more clients

  • The power of print and how it can grow your business and maximise lead generation

  • Should fitness business still be sending brochures, or are they old fashioned?

  • How sending letters to past fitness clients could boost your business

  • The power of physical marketing, and how to ask for a client’s address

  • How to create a simple system to convert leads into life long clients

  • What not to do when transitioning your business online

  • Why Joe Wicks was so successful before COVID-19, and how he continues to grow

  • The difference between benefits and feature. Which is more important?

  • The common reasons why many fitness professionals fail, and how to ensure your business is sustainable

How to Contact Ben:

Fitness Marketing Agency Magazine

Fitness Marketing Agency Website

Learn More About Growing and Scaling Your Fitness Business

Active Fitness Marketing: Digital Marketing Solutions for Boutique Gyms and Studios

Internet Fitpro: Lead Generating Websites for Personal Trainers and Fitness Businesses