Nov 29, 2023
Where is the line between good and bad link-building practices? In what scenarios can links make the difference in a site’s rankings?
Understand the pivotal role that links have in your overall SEO scheme this week, as we uncover what links look like in the eyes of Google and how you should be incorporating them into your website.
Ashwin Balakrishnan joins hosts Crystal Carter and Mordy Oberstein the show to share his experience in curating and managing links. Plus, Alexandra Tachalova joins to explore situations where links are a real difference maker in optimizing results on the SERP.
We’re not golfing, but we’re definitely hitting the links today, as we clear up all the confusion related to link building on this episode of The SERP’s Up SEO Podcast!
Key Segments
[00:02:17] What's On This Episode of SERP's Up?
[00:03:47] Focus Topic Guest: Ashwin Balakrishnan
[00:04:23] Focus Topic of the Week: Link Building
[00:28:39] At the Top of the SERP w/ Alexandra Tachalova
[00:33:06] Snappy News
[00:36:17] Follow of the Week
Hosts, Guests, & Featured People:
Resources:
Backlinks 101: What they are and why they matter
News:
Googlebot crawl rate tool in Search Console is going away