Mar 27, 2023
Should your business be on every social media platform? I think it's a very fair question to ask, considering the amount of time, personnel, and money we throw at a multi-channel social media marketing strategy. This is not an anti-social media episode but this is a podcast for us to learn how to use Social...
Mar 23, 2023
For most small businesses, the answer is yes. What can you do with your website so that it is a tool working to help your business and not hurt it? This episode is your website 101 course with our guest, and professional web designer/branding/marketing expert, Chad Dodd of Klar, Inc.
We'll cover:
- Common mistakes we...
Mar 20, 2023
Why do people buy? Do we buy products and services because of the facts or 'the specs,' or do we make purchases because of how it makes us feel? Understanding why people buy is fundamental to your business because you can't craft the right message if you don't know the answer to this question. In this episode we will...
Mar 16, 2023
Why isn't my marketing working? This is a common question business owners ask when they are doing everything they think they are supposed to be doing but aren't seeing results. In this episode, we have the three most common mistakes that businesses make when it comes to their marketing and simple, effective,...
Mar 13, 2023
The Midwest Mindset gives small businesses the big agency secrets to affordable and effective marketing. Marketing becomes a problem for most businesses because they don’t have the time, budget, or expertise to do it all themselves.
The Midwest Mindset is simple: Help others without expecting anything in return. This...