Sep 14, 2020
Is your sales approach earning you a throat punch? Don’t pitch slap people! On this week’s episode of Banking On Experience, CRMNEXT’s James Gilbert sits down with Amy Downs- CEO of Allegiance Credit Union, Keynote Speaker, and Author to discuss the dos and don’ts of sales pitches.
What’s covered?
· The story behind her CUInsight Article, entitled “Can I throat punch you?” (Trust us. If you haven’t read it, you should.)
· How sales pitches have evolved during the pandemic and the direction they should be heading.
· Amy’s expert advice on the real way to get sales: taking time to build relationships.
· What it really means to connect and to provide value.
· What Credit Unions can do to be more personal and to make sure relationships are being built. (Hint: calm down, care and connect.)
· Amy’s examples of companies that are doing it right.
· The value of studying organizations before going straight to the c-level (an old-school approach that might not be to your advantage.)
· And the best way to reach out to Amy? Go to Amazon and buy her book, “Hope Is a Verb” (about how she survived the Oklahoma City bombing), and then reach out to her.
You can find this interview, and many more, by subscribing to Banking on Experience Podcast on iTunes. Or find us on SoundCloud, Spotify, Stitcher, Spreaker, Buzzsprout and more.