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SERP's Up SEO Podcast

Aug 30, 2023

How do you view the relationship between SEO and marketing? Should SEO be primarily associated with marketing, or should it have a broader scope? SEO is multi-faceted by nature and can lead to diverse perspectives on its classification and delegation within an organization.

Wix’s Head of SEO Branding, Mordy Oberstein,...

Aug 23, 2023

How do you get your content into Google’s People Also Ask (PAA) feature on the SERP? In what way does content quality influence the PAA and Featured Snippet sections? How does Google determine what URLs should appear in the PAA box? 

The founder of, Mark Williams-Cook, joins Wix's Mordy Oberstein and...

Aug 21, 2023

How does Amazon integrate AI? How will the ‘AI race’ impact Amazon? How do you tie in Amazon and other E-commerce sites to your overall marketing strategy?


Wix’s very own Mordy Oberstein and Crystal Carter unveil SERP’s Up+, a monthly bonus episode that focuses on the wider digital marketing world! It’s a...

Aug 16, 2023

How do you make local SEO scaleable? When should you be scaling your local SEO? How do you maintain consistency with your local SEO across a multi-location organization? 

This week, Wix’s Head of SEO Branding, Mordy Oberstein alongside Head of SEO Communications, Crystal Carter, talk about how you can level up your...

Aug 8, 2023

The SERP’s Up SEO Podcast celebrates its 50th episode with a look back—and asks what’s next with SEO. Wix’s own Mordy Oberstein and Crystal Carter revisit the Top 10 Episodes from the last year in this compilation episode, featuring some of the greatest minds in the industry.

How does duplicate content impact...