Jun 27, 2022
Yoda, Glinda the Good Witch + YOU.
This is where you get to shine in the sales story by casting yourself in the role of the wise sage who can guide your customer to their ideal outcome.
Listen in to hear:
Jun 20, 2022
Every story needs a main character, but contrary to popular belief - the star of your sales story IS NOT you. It’s the customer you’re trying to sell.
Listen in to hear:
Jun 13, 2022
By now you’ve heard that using stories to sell is key, but do you really know how to craft a story that not only speaks to your customer, but helps convert them?
Most people don’t.
Listen in as we break down the 3 elements to a strong sales story, share common pitfalls, and give some examples of what a strong sales...
Jun 6, 2022
Shiny Object Syndrome in simplest terms is a disease of distraction.
It specifically affects entrepreneurs because of the qualities that make them unique, but no one is immune from looking for the next ‘quick fix’ to make their life easier, simpler or better.
In this episode we talk through how you know if you may...