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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: March, 2023
Mar 27, 2023

This week on the podcast I am joined by Amanda McKinney. Amanda is a yoga business coach and the host of the Marketing Yoga with Confidence podcast. She is an expert in marketing, and after working for many years in the corporate world, she transitioned to working with yoga teachers to help them market their products and services, and get more students in classes. On this episode, we talk about how to discover who your dream client is, how to find out where they hang out online and offline, and then how to market to them in an authentic way to get them into your classes. Amanda speaks to how we can market ourselves and our services authentically, as well as shares business lessons she's learned along the way. Enjoy!

Mar 20, 2023

This week on the podcast I am sharing how to set up a powerful workflow in your business by walking you through my workflow and giving you tips for how you can set up a workflow that will allow you to be a successful yoga teacher, partner, parent, friend, and business owner! In this episode, we talk about how to set up a workflow that works, the importance of a calendar system, how to choose a great task list manager and why that's important, how to manage your energy with the tasks you are doing, and the importance of setting boundaries and having self-care time in your business. We also talk about how to balance completing projects on top of running a business, and I share my top tips for moving my business forward each month! Enjoy!

Download the free guide to managing your workflow at https://www.mbomyoga.com/managing-your-workflow/

Mar 13, 2023

This week on the podcast I am joined by PJ Taei who is the founder of Uscreen--a simple video platform home to YOGA with Adrienne, SarahBeth Yoga, Wanderlust, and more.

This episode could not have come at a better time! As yoga teachers and studios around the world work towards taking their businesses online, this episode will support you in understanding how to start creating videos for an audience on YouTube, Vimeo or another like platform, and then start to build a paid audience as a membership. PJ and I talk about how to get started, how to build your audience, what you need to know about filming online, how to create a membership for your students, and more.

Enjoy!

*This podcast originally aired in 2020

Mar 6, 2023

This week on the podcast I am thrilled to be joined by Kari Russell. Kari is an energetic business coach that uses human design, emotional intelligence and mindset to help her clients align with their purposes and their businesses.

In this episode, Kari and I dive into human design, including what it is, what the different human design types are, what they mean and how to use them in your business to become more aligned with the work that you are doing.

Enjoy!

*This episode originally aired November 2020

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