This week on the podcast I'm joined by Denise Vernieri. Denise is a former educator with a Masters in English Literature and Writing, turned multi-6- figure business coach helping other soul-driven entrepreneurs, like coaches, yoga teachers, and wellness practitioners, create businesses in alignment with their purpose and vision of impact while working with their soul-aligned clients. She's wildly passionate about helping soulful entrepreneurs build real wealth, lead movements and create legacies while living a lifestyle that makes them feel wildly fulfilled. In this episode of the podcast, Denise shares her journey creating a successful business, including the business lessons that she's learned as an entrepreneur. We also discuss the power of word of mouth marketing, including what it is and how you can use it in your yoga business to get more clients and make more revenue, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

• Denise’s background and how she got into yoga
• Choosing the jumping off point and knowing what you need to start your business
• The silver lining of the pandemic in the yoga world
• Thinking outside the box, leveraging your zone of genius and restructuring your business
• Understanding the power of word of mouth marketing
• Denise’s tips for creating part of your business online
• The top business lessons Denise has learned as an entrepreneur

Guest links:

Website: https://denisevernieri.com/

Instagram: https://www.instagram.com/denisevernieri/

Denise’s Podcast: https://denisevernieri.com/podcast

This week on the podcast I am joined by Ali Reina. Ali's yoga journey began in 2014 when she took a yoga class to help prepare her body physically for a half marathon but was amazed how yoga provided her the mind-body-soul connection that alleviated any worries and anxieties that she brought to the mat. A chronic health diagnosis a year later limited her physically as she was unable to exercise in the same way. Gentle yoga classes were the only types of exercise that she was able to do, and for her, yoga became a critical part of her healing journey and lifestyle change. A classroom teacher for 11 years, Ali decided to follow a new path in teaching others about the mind-body connection yoga has to offer. She received her 200-hour Yoga Teacher Training and is also certified in Yin Yoga, Chair Yoga, and Yoga Nidra. She created her business, Gentle Waves Yoga, in 2021 to educate others on the awareness of and experience the benefits of the gentler styles of yoga, especially for those with chronic health conditions. In this episode of the podcast, Ali shares about her journey with yoga and chronic illness, the benefits of the gentler styles of yoga and why we should consider offering them to our students, as well as the process of creating her business and some of the biggest business lessons that she's learned through the journey.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

• How Ali first got into yoga
• Getting diagnosed with a chronic illness and how that changed the path of Ali’s yoga journey
• The journey to becoming a yoga teacher and understanding how the body communicates
• The good things that have come out of the COVID pandemic that would’ve been unheard of ten years ago
• Distinguishing between different gentler forms of yoga and other self-care methods
• Why teachers should consider gentler forms of yoga and how you can educate your students on the benefits of gentle yoga
• What Ali offers and what she has been creating over the last few years
• Ali’s biggest business lessons learned so far

Guest links:

Gentle Waves Yoga: https://www.gentlewavesyoga.com/

This week on the podcast I am joined by Helen Johnson. Helen is a Yoga teacher, studio owner and Registered Nurse. She creates specialized programs to support people through pregnancy, birth and the early years of being a parent, drawing on her experience as a health professional and a mom. Helen is passionate about designing and delivering meaningful programs that are based on experiential and scientific evidence. In this episode of the podcast, we are talking all about program trials and how to use them to create amazing yoga programs. Helen shares what a program trial is, how to use it to create successful and full yoga programs, the benefits of doing programs vs. drop-in classes, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

• Helen’s yoga story and inspiration for teaching yoga
• Helen’s history with teaching yoga, including prenatal and postnatal
• Studio life and what Helen has learned from that experience so far
• Addressing the scarcity mindset in the yoga industry
• The evolution of Helen’s yoga business model
• Quality over quantity experience with clients
• Program design - Ideas, scheduling, executing, marketing, etc.
• Advertising a yoga program trial to your clients

Guest links:

Nurture Yoga and Meditation: https://nurtureyogameditation.com/

This week on the podcast I am joined by Clare Hudson. Clare is a mom of two and London-based personal yoga and meditation teacher with an intuitive approach to guiding individuals on their yoga journeys. With extensive training in London and India in various yoga styles and a specialization in one-to-one sessions, Clare creates a nurturing space for self-exploration. She also offers a unique program called 'The Art and Business of Teaching Yoga One-to-One,' empowering yoga teachers to share their skills with authenticity and purpose. Clare ultimately aims to inspire others to embrace yoga as a transformative tool for self-acceptance. In this episode of the podcast, Clare shares why she's passionate about one-to-one yoga, her top tips for people wanting to get started with one-to-one yoga, including getting started and finding clients, setting prices and creating packages, creating a great class experience for your client, getting referrals and marketing your services, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Clare started her yoga journey
• The inspiration to become a yoga teacher
• Getting a first client and how it evolved to be a specialty for Claire
• Finding specific clients for one to one yoga
• The specifics of one to one yoga, and the top tips for getting started with your clients
• Pricing for one to one clients
• Tips for creating the class experience for your clients
• Claire’s course catered around teaching one to one yoga

Guest links:

Use promo code AMANDA25 to get 25% off Clare’s course: https://learn.clarehudson.yoga/courses/TheArtandBusinessofTeachingYogaOnetoOne?ref=eb4342

Claire’s YouTube Channel: https://www.youtube.com/@ClareHudson

Claire’s Website: https://clarehudson.yoga/

This week on the podcast we are joined by Nyk Danu! Nyk is a certified Yoga therapist, who's specialty is back pain and anxiety relief. She is a Yin Yoga teacher trainer and Yoga business mentor with a mission to help Yoga teachers thrive and be of service while impacting their community. Nyk is back on M.B.Om to talk all about niching! Her approach to niching is a bit different than what you may have heard before, as she approaches niching from a heart-centered perspective. In this episode, Nyk shares with us why her approach to niching is unique, how we can approach niching from a heart-centered perspective, how to implement this in our yoga businesses, why it's important, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• What Nyk has been up to since we last talked with her
• Managing a balance between in-person and online yoga classes
• Nyk’s journey and evolution into niching
• The biggest roadblocks, struggles, and misconceptions when niching in your business
• The philosophy of the head vs heart business mindsets and how to manage them effectively
• Questions to guide yourself to your niche

Guest links:

Connect with Nyk:

https://nykdanu.com/teachers/