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Mastering the Business of Yoga

Mastering the Business of Yoga (M.B.Om for short) is a podcast was designed for yoga teachers who want to create a successful and sustainable career in yoga, but don't know where to start, or how to take their career to the next level. Each episode features different, successful and inspiring yoga teachers who share their experiences in the yoga world, and the business lessons they have learned throughout their careers. Guests range from full-time yoga teachers, yoga studio owners, teachers who have branched off to create their own businesses, teachers who have developed their own teacher training, and much more.
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Now displaying: November, 2023
Nov 27, 2023

This week on the podcast I am joined by Jaffer Hussain. Jaffer is a yoga teacher based out of Toronto, Canada who teaches in person classes and has his own online membership. Jaffer came on the podcast in June 2021 to share how he created a unique yoga membership offering audio classes, and now more than 2 years later he's back to share what he's been up to and how his business has evolved. One of the biggest additions that Jaffer has made to his offerings over the last few years has been to provide mentorship to other yoga teachers. In this episode, we talk about yoga teacher mentorship and why having a mentor can benefit both the quality of your teaching and your business, as well as tips to avoid burnout, business lessons and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

  • What Jaffer has been up to since we last spoke with him in 2021
  • The silver linings that have come out of the pandemic for yoga businesses
  • How mentorship has benefitted Jaffer in his life and business
  • Building a network and community of yoga teachers
  • Avoiding burnout as a yoga teacher
  • Other tips and strategies to avoiding burnout

Guest links:

Jaffer’s Website: https://www.jafferyoga.com/

Nov 20, 2023

This week on the podcast I am joined by Dania Valladares. Dania is the co-founder and CEO of CoachPals. Dania's love for science and yoga led her to discover her passion of using technology to make an impact on people's health and wellbeing. As a computer scientist, mother, and human being, Dania is committed to developing innovative features and leverage cutting-edge technology to support an environment that focuses on empowering valuable connections, on making wellness services and products available and discoverable to those who need it, and rewarding supportive and inspiring communities of individuals. This is what CoachPals is all about! In this episode of the podcast, Dania shares where the idea for CoachPals came from, what it's been like building a software platform that is essentially a social media platform and what she's learned through the process. We also discuss the importance of networking in the yoga industry, why it's important as an entrepreneur, how CoachPals is changing the game for yoga teachers who want to network, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

  • Dania’s background and early career
  • The birth of CoachPals and where the original business idea came from
  • The current iteration of CoachPals and what they’re working on now
  • Tips for someone brand new to CoachPals
  • Why networking is important as an entrepreneur
  • What it’s like building a software platform similar to social media
  • Things on the horizon for CoachPals in the future
  • Dania’s top business lessons

Guest links:

CoachPals: https://www.coachpals.com/

Nov 13, 2023

This week on the podcast I am joined by Tad Hargrave. Tad is a hippy who developed a knack for marketing (and then learned to be a hippy again). Over the last 10+ years, Tad has become one of the first, full-time ‘conscious business’ marketing coaches (for hippies) and created a business where he could share that marketing can feel good. You don't have to choose between marketing that works but feels awful, or marketing that feels good, but doesn't work!

In this episode of the podcast, Tad shares his philosophies around marketing and how we can develop marketing strategies and pricing in our business that truly feel good. We also talk about point of view marketing genius, how to achieve this in our business, some of the biggest business lessons that Tad has learned throughout his career, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

  • Tad’s history with yoga
  • Tad’s background in marketing and why he got into Marketing for Hippies specifically
  • How we make ourselves accessible as yoga business owners
  • How marketing can feel good and how you implement that into your business
  • Point of view marketing and how it works

Guest links:

Marking for Hippies: https://marketingforhippies.com/

Nov 6, 2023

This week on the podcast I am joined by Crystal Gray. Crystal supports women in developing a daily yoga and spiritual practice to help them navigate transitional times of life. She's been teaching yoga for almost 18 years and has owned a yoga studio, but now focuses on supporting women with online courses and group coaching as well as in-person events on her 20 acre organic vegetable farm and retreats! In this episode of the podcast, we're talking about why our personal yoga practice is the foundation of any successful yoga business, and how having this daily practice, in whatever form that it shows up in, can help yoga teachers gain confidence and teach from a more authentic place.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

My new yoga book is out now: www.mbomyoga.com/book

In this episode:

  • Crystal’s yoga story and background
  • How Crystal transitioned back into doing in-person classes after the pandemic
  • Helping new yoga teachers to gain confidence and teach from a more authentic place
  • Cultivating a daily yoga practice, even with a crazy schedule
  • Having a dedicated room for yoga isn’t necessary
  • Distinguishing the difference between personal practice versus class prep and how to manage them
  • Crystal’s other business tips for you and your yoga business, and building confidence

Guest links:

Website: https://www.crystalgrayyoga.com/

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