This week on the podcast I am joined by Di-Di Hoffman. Di-Di is a seasoned horticulturist and serial entrepreneur who slowly transmuted into a modern-day Rainmaking geek. He works with wellness professionals who are tired of being the best-kept secret in their field. Di-Di is the founder of The Herb Academy (est. 2004), the founder of The BadassPreneurs Academy (est. 2020), creator of the Perpetual Rainmaking Machine for Wellness Professionals, and host of The Badass Wellness Coach Show. In this episode, we are talking about how to use podcast guesting as a marketing strategy in your yoga business. Di-Di shares why podcast guesting is a great marketing strategy, the return on investment from being a podcast guest, as well as his top tips for pitching podcasts in a way that hosts will say yes! This episode is jam packed with information so I hope that you enjoy it!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• What Di-Di does for a living
• Defining what a rainmaker is and what modern day rainmaking entails
• Why podcast guesting is a great strategy for wellness professionals
• Why it would be beneficial for someone to think about podcast guesting in terms of return on investment
• Useful strategies for actually getting on podcasts and how to get people to say “yes”
• Working with guest and picking ones that work well for your specific podcast

Guest links:

Website: https://badasspreneurs.com/mbom

This week on the podcast I am joined by Erinn Bridgman. Erinn is a strategic money mastery coach who helps women step into financial clarity and change the world! Erinn teaches people how to own their value in a strategic way, capitalize on their time and streamline their businesses to work smarter, not harder. In this episode, Erinn shares the importance of money mindset, how to shift your mindset around money to allow abundance into your life, managing money and tips for getting clear on how much is coming in and out, how to make more money without working more hours and much more. This is a really powerful episode, so I hope you enjoy!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Erinn fell into her current career and how she got started
• Erinn’s previous beliefs and background with money and financial knowledge
• Why money and having a good relationship with money is important
• Where to start if you’re new to the idea of money management or mindset
• Looking at your money every day and managing your money differently
• Organizing your income and expenses, and splitting your profits
• Making more money with your business without adding more hours

Guest links:

Website: https://www.erinnbridgman.com/

Instagram: https://www.instagram.com/erinn_bridgman/

This week on the podcast I am joined by Lisa Princic. Lisa is a trained Business Strategist Membership Expert and the host of the Scaling Deep Podcast. She supports her clients with membership growth and she's here on the show to talk all about memberships! Lisa shares what a membership is, how to know if it's right for your business, how to market your membership when you have a small audience, overcoming negative self talk, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• What a membership is and examples of what a membership could look like
• How the yoga industry and other industries have opened doors for people coming out of the pandemic
• How do you know if starting a membership is right for you and your business?
• Knowing what you’re offering your clients and what they should have to pay for your membership
• Should you still pursue a membership if you have a smaller audience?
• Getting members to stay for longer and rewarding them for being subscribed longer
• Tips for marketing your membership to other people
• Overcoming negative self talk and pushing through those human experiences and feelings

Guest links:

Scaling Deep: https://scalingdeep.com/

Facebook Group: https://www.facebook.com/groups/membershipsitemasterywithlisa

This week on the podcast I am joined by Heather Ivany. Heather is a holistic practitioner and teacher of yoga, meditation, and Akashic reading. For over 20 years, she's led teacher training, mentorship programs and retreats. In this episode, Heather shares her background with yoga, meditation and Akashic records and how her practices have led her to teaching others. She also shares what a sacred space is, how to set one up, the importance of having sacred habits in your life, as well as how to make time and space in your life for your habits.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Heather’s story, background, and how she got into yoga
• Transitioning into a career of teaching yoga to others
• Heather’s background with Akashic records and how that comes into play with her practice
• An explanation and overview of Akashic records and why it’s a beautiful and practical tool to use
• Creating a calm, serene, and sacred space without the need of certain physical aspects or limited resources
• More traditional alter spaces and how you can create one for your space
• Forming good habits to show up to these yoga spaces

Guest links:

Website: https://www.heatherivany.com/

Instagram: https://www.instagram.com/heather_ivany/

This week on the podcast I am joined by Nyk Danu. Nyk is a yin yoga teacher, a yoga business mentor, and the founder of Yoga for Misfits. In this episode of the show, Nyk shares 7 ways to market your yoga business that aren't social media. While social media is a great tool for your yoga business, it's not the only one! Nyk has some amazing (and mostly free or low cost) tips to share, as well as how to implement them effectively in your business.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• What Nyk has been up to since her last episode with us in the Spring of 2021
• Nyk’s journey with social media and marketing off of it
• How social media apps such as Instagram have changed and evolved over time
• Teaching prior to social media and how to market without the use of social media
• The value of using your personal website or blog to gain an audience
• Other methods of marketing and growing your yoga business without the need for social media marketing

Guest links:

Referenced Episode: https://www.mbomyoga.com/5-mistakes-yoga-teachers-make-on-their-websites-with-nyk-danu/

Website: https://nykdanu.com/

This week on the podcast I am joined by Victoria Albina. Victoria is a Master Certified Life Coach, UCSF-trained Family Nurse Practitioner and Breathwork Meditation Guide with a passion for helping women realize that they are their own best healers, so that they can break free from codependency, perfectionism and people-pleasing and reclaim your joy. In this episode of the podcast we dive into why Victoria decided to pursue a career of helping people with breathwork and somatics, we talk about what somatics is and how it benefits the nervous system, as well as how to incorporate these practices into our own lives and how to share them with our students.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Victoria found a passion for breathwork and somatics
• Defining somatics and everything involved with it
• How using somatics can help heal people
• Having a better understanding of how the nervous system functions
• Bringing somatic practices into the yoga studio
• How to give ourselves space to conduct these practices
• How healthy conflict can help children develop their nervous systems at an early age
• Examples of what somatic practices can look like

Guest links:

Website: https://victoriaalbina.com/

This week on the podcast I am joined by Jessica Hastings-Lesperance. Jessica is a yoga teacher, fitness enthusiast, as well as an advocate for mental health. She is also the owner of Cedar Wellness Studio. In this week's episode of the podcast, Jessica shares how the loss of a family member and grief led to her becoming a yoga teacher, what it was like to start a fitness business facility with 200+ members and instructors, and why she ultimately decided to close that business. She also shares what it was like to open her yoga studio, Cedar Wellness Studio, and some of her top tips that she's learned through running businesses and owning a yoga studio. This episode is jam packed with golden nuggets, advice, and words of wisdom from Jessica's experience as a business owner!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How the loss of a family member and grief led Jessica to become a yoga teacher
• Jessica’s journey opening a fitness facility
• Opening a yoga studio in the midst of a pandemic
• Jessica’s top tips for owning a business or yoga studio
• Tackling the fear of succeeding and stepping out of your own way
• Building rapport with clients and customers who are coming to your business
• Other things Jessica has done that worked well for her studio

Guest links:

Website: https://cedarwellnessstudio.ca/

This week on the podcast I am joined by Erin Wimert. Erin is a yoga teacher and the founder of Panacea Retreats. Erin has been teaching yoga for 13 years and after years of teaching 15-20 classes per week, Erin started teaching retreats. She found that teaching retreats gave her financial freedom to drop classes and has been running retreats for the last 8 years. She created Panacea Retreats to help others lead retreats, experience more financial freedom in their yoga business, and uplevel through retreat offerings. She shares her top tips for leading successful retreats, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Erin was first introduced to yoga, and how she became a teacher
• Starting a retreat planning business for other teachers
• Avoiding getting burned out on teaching and how Erin got past that feeling
• Livestreaming donation-based yoga classes during quarantine as an extra stream of income
• Erin’s advice for those interested in leading or participating in a retreat
• The main themes that Erin focuses her retreats around
• The method of choosing a location for a retreat
• Knowing what price to charge students for a retreat
• The benefits of using a retreat service

Guest links:

Website: https://www.panacearetreats.co/

This week on the podcast I am joined by Shannon Crow. Shannon is a yoga teacher, the host of The Connected Yoga Teacher podcast, and the founder of Pelvic Health Professionals. Shannon is passionate about pelvic health and how important this is for any individual with a pelvis.

In this episode, Shannon shares her own journey with pelvic health, and how her healing led to her specializing in helping other individuals with their pelvic health. We dive into why pelvic health is important, how to take care of your pelvis, as well as how to heal from pelvic girdle pain.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Why pelvic health is something that can’t be overlooked or brushed aside
• What is pelvic girdle pain and why is it often mistaken for hip pain?
• The mental and spiritual side that contributes to pelvic pain
• Why going and seeing a pelvic health physical therapist is important if you’re experiencing pain
• What can you add to your movement practice to support your pelvic health
• Shannon’s rolling over sequence for pelvic health
• Understanding Mula Bandha and Kegel: some people have challenges with pelvic health because they’re holding too much tension and the common activities we’re recommended (like Kegel’s) could be making it worse
• Why pelvic health is also important to consider for men and not only a concern for women

Guest links:

Website: pelvichealthprofessionals.com

Instagram: https://www.instagram.com/pelvichealthprofessionals

This week on the podcast I am joined by Finka Jerkovic. Finka is an author, international speaker, workshop leader and coach. She consults with clients in areas of personal branding, leadership, sales, client experience and employee engagement. Finka believes when you bring authentic leadership and a mission-based mindset to business, you can achieve inner fulfillment, outer success, and leave a transformational impact. In this episode, Finka shares the importance of sales in our businesses and how we can approach sales from a place of love to reach more clients and feel good about our offerings. She provides tips, tools, and approaches for how to sell with love!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Finka operates a business and a farm at the same time
• Finka shares her history with sales and how she approaches it today
• The three important “pillars” for growing your business and how to apply them
• Changing your perspective to focus more on the customer, rather than just what you get out of your business
• How to get yourself in a position where your business can become profitable
• Valuable tips for those who are new to starting a business
• The two major ways to think about selling your products or services to an audience

Guest links:

Website: https://sellfromlove.com/

Today on the podcast, I'm chatting with Kristin Zucaro! We actually had this conversation at the start of 2020 and since this conversation, Kristin has shifted from focusing on teaching yoga towards empowerment and life coaching. Despite that change, I think this episode will be very valuable for all new yoga teachers. Kristin talks about her experiences with transitioning into a career as a yoga teacher and all the ups and downs that come with it, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Kristin first found yoga and after a long self-practice decided to become a yoga teacher
• When yoga studios can become intimidating
• What inspired Kristin to become a yoga teacher
• How perfectionism holds us back
• Being diagnosed with cancer and having a realization about what she wanted out of her career
• Deciding to move on from a lucrative corporate career
• What has life been like as a new yoga teacher
• Continuing to grow as a yoga teacher and never getting too comfortable
• The challenge of keeping your spirits up when you're not getting many students in class
• What is Kristin's tip for yoga teachers just coming out of yoga teacher training

Guest links:

Website: https://www.kristinzucaro.com/

This week on the podcast I am joined by Racheal Cook. Racheal is a business strategist on a mission to help entrepreneurs build businesses without the hustle and burnout. She's the founder of The CEO Collective, a podcast host, and a best selling author. In this episode, Racheal shares her background with entrepreneurship, how she helped yoga entrepreneurs with their businesses, why she pivoted her business to focus on CEO's, and how we as yoga business owners can step out of entrepreneurial poverty and into our power as CEO's.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• How Racheal got involved in the world of entrepreneurship
• The main problems Racheal addressed and solved when working with yoga teachers
• How the pandemic has shifted the perspectives of entrepreneurs and business owners
• Redefining what it means to be a CEO
• Entrepreneurial poverty and how a business owner can escape from it
• Embracing the “math” of your business using The Get Paid Calculator

Guest links:

Get Paid Calculator: https://theceocollective.com/calculator/

Promote Yourself to CEO Podcast: https://theceocollective.com/podcast/

This week on the podcast I am joined by Leya Van Doren. Leya is a creativity coach, podcast host, seeker, and collector of stories and seashells. She hosts creativity workshops to help creatives nurture their inner artist, break free of their creative blocks, and be in community and connection. In this episode of the show, Leya share hers journey with yoga, becoming a yoga teacher and then shifting her focus, how to bring more creativity into your day-to-day life as well as your yoga practice and business.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Leya’s introduction to yoga and the beginning of her yoga journey
• Her early career and experiences with theatre and creative performing arts
• The link between spirituality and creativity and finding ways to be creative in our personal lives
• Understanding what you can define as a creative activity
• Tips for squeezing creative endeavors into your schedule
• Perspective on creative activities with intangible value
• How to channel your creativity as a yoga teacher
• Leya’s business lessons learned through her career

Guest links:

Website: https://leyavandoren.com/

Instagram: https://www.instagram.com/leyavandoren

This week on the podcast I am joined by Lisa Haggis. Lisa helps service-based entrepreneurs position their businesses as one-of-a-kind in their field for higher visibility, impact, and earning potential. Leveraging 18 years of experience in marketing and business strategy, she is committed to cracking the code on what makes a business innately interesting and worth mentioning. She is the founder of Realize Your Brand, a high-touch business consultancy, and the creator of the Substantial Branding Method -- an approach that transforms your growing business into the legacy-level brand that you uniquely are meant to create. In this episode, Lisa shares how she got into brand strategy, what she's learned from her own rebranding experience, how to create a brand that you're students can't ignore, the Substantial Branding Method and how to use it, and more!

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• The importance of branding from the perspective of small business owners
• Lisa’s personal methodology on branding and its three core components
• Asking yourself the right questions when branding or advertising
• Getting your brand started on a lower budget
• Setting yourself apart from other brands and businesses
• Understanding where your values lie with your community
• Lisa’s top business lessons learned through her journey

Guest links:

Website: https://realizeyourbrand.com/

Facebook: https://www.facebook.com/realizeyourbrand

Instagram: https://www.instagram.com/realizeyourbrand/

This week on the podcast I am joined by Carolyn Boldt. Carolyn has been working in the commercial interior industry for 40 years and has a passion for holistic health and wellness, and is an outspoken advocate that the environment of your space impacts your success. In this week's episode, we are talking about how to set up a yoga space - whether it be a brick and mortar yoga studio, an online space or even your desk space - to help you attract your target market, create the atmosphere you want, and feel good teaching and work there. Carolyn shares some great tips for designing a great space and what to consider when setting up your yoga space.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Designing your yoga space and attracting your desired target audience
• The difference that lighting can make in your studio or space
• Understanding your business goals
• Creating a balance of interior design and hospitality
• The usefulness of making a vision board
• Proportioning color correctly in your space
• Creating a good background for an online yoga environment

Guest links:

Chiropractic Office Design: https://www.chiropracticofficedesign.com/yoga

This week on the podcast I am joined by Laura Munkholm. Laura is the president and co-founder of Walla Software, an all-in-one business management platform for boutique fitness studios. As one of only two female executive leaders in FitTech, Laura is highly unique in that she deeply understands the Walla user. Not only has Laura taught yoga herself, she's also led a boutique studio chain in doubling their revenue within 12 months, consulted for hundreds of studios around the world, built communities around fitness software, and spoken at dozens of conferences on sales, retention, and customer success - and what your software has to do with it. In this week's episode, we are talking about Laura's journey with yoga and how she came to work with boutique yoga studios doing management and consulting. She shares some of the top business lessons she's learned, the challenges that yoga studios are facing, and how a great software can help to improve your yoga studio and business.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

This episode is also brought to you by MagicMind.

As yoga teachers and business owners, we are often juggling a million things at once so productivity and efficiency are super important! That’s why I am very excited to be partnering with MagicMind.

MagicMind is a productivity drink that is made of all-natural ingredients and has adaptogens to help decrease stress, nootropics that boost blood flow, and Matcha to help keep you focused.

I am super sensitive to caffeine, which means that I can’t pound coffee all day to stay energized and productive and that’s one of the reasons that I love MagicMind. There is minimal caffeine so you can get energized without getting the caffeine jitters and then the caffeine crash.

Whether you are someone that needs a boost of productivity in the mornings or the afternoons, MagicMind is the perfect drink! I love to use MagicMind for a quick pick-me-up during the afternoon lag and I love to make it as a Matcha Latte! It’s healthy, it tastes great, and it helps me get into my flow state.

If you’d like to experience the benefits of increased productivity and mental energy, you can get MagicMind at www.magicmind.co/yoga and use code yoga20 for 20% off.

In this episode:

• Laura’s yoga journey
• The rewards and challenges of running your own yoga studio
• Lessons learned managing and consulting for multiple yoga studios
• The value of non-competitive yoga business communities
• Spotting opportunities in the yoga/health industry
• Giving yourself permission to make imperfect decisions
• Current yoga business challenges
• How to invest in the consistent practice of marketing
• Building an all-in-one business management platform for boutique fitness studios
• How Walla addresses fitness studio pain points

Guest Links:

Website: https://www.hellowalla.com/business-of-yoga

Email: Laura@hellowalla.com

This week on the podcast, I am joined by Danielle Hayden from Kickstart Accounting. This short and sweet episode originally aired on MBOm: Behind the Scenes and I am very excited to be sharing it with you today. In this episode, Danielle and I are talking about money, money mindset, how to start thriving and accepting money, and why it's super important to know your numbers, including profits, losses, and more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Know your numbers
• Think about the investment that you've made for people to be able to come together in community and gather
• There has always been an exchange for services and it is no different today - we need to receive monetary payment for the work that we do so that we can support ourselves
• Your energy and training is creating an experience and that is worthy of getting paid
• Always come back to your mission and why you're doing what you're doing
• Understanding profit and loss will help you to understand where to direct your efforts
• Keep your personal accounts and your business accounts separate - this is key to understanding how much you are making and how much you are spending and adjusting from there

Guest Links:

Website: profitplannerbookkeeping.com

This week on the podcast I am joined by Ashley Sondergaard. Ashley is a self-care coach, yoga teacher, astrologer, and host of the Yoga Magic podcast. For over 10 years, she has studied yoga, meditation, astrology and mindfulness practices that prioritize self-care and self-discovery. In this week's episode of the show, Ashley shares how we can use our astrological birth charts to help us add an aligned self-care practice to our lives, choose what we do in our businesses based on who we truly are, and start leaning into trusting our intuition in all things that we do.

Enjoy!

In this episode:

• Ashley’s Yoga journey
• Crafting the cosmic self-care niche
• How to tell when it’s time to pivot your business
• How does cosmic self-care work?
• Applying astrology and self-knowledge to your business
• Using astrology and personality research for collaboration
• Ashely’s top business lessons

Guest Links:

Website: https://www.ashleysondergaard.com

Cosmic Self-Care Mini-Course: https://tremendous-leader-9896.ck.page/33dadd138f

Instagram: https://www.instagram.com/ashley.sondergaard/?hl=en

References:

Chani Nicholas Astrology: https://chaninicholas.com

This week on the podcast I am rejoined by Alex Haley. Alex is the co-founder of OfferingTree and in this episode, we are talking all about the OfferingTree platform. Alex shares OfferingTree's origin story, how the platform started out as a simple website tool for yoga teachers and how it's expanded to be a one-stop-shop for all things yoga business, including website, scheduling, payments, video on demand, courses, memberships and more. Alex shares the additions that they made to the platform to help yoga teachers take their yoga businesses online, as well as the recent additions for yoga studio owners. If you've been considering OfferingTree or want to hear more about the company, this episode is for you!

Enjoy!

In this episode:

• The origin story of OfferingTree
• The first iteration of OfferingTree
• Growing your business by listening to customers and solving problems
• OfferingTree’s features
• OfferingTree’s support for online yoga studios
• Growing OfferingTree’s features to support larger studios
• OfferingTree pricing
• Comparable platforms
• OfferingTree’s community support options

Guest Links:

OfferingTree Course: https://www.offeringtree.com/how-to-scale-your-business-with-video-on-demand/

Facebook: https://www.facebook.com/OfferingTree/

Facebook Group: https://www.facebook.com/groups/305313347560398/about/

This week on the podcast I am joined by Iszabel, an Ecstatic Dance DJ, Movement Medicine Teacher, Sound Technician and Sound Therapist. She holds classes, workshops, retreats and ceremonies around the world and hosts a monthly radio show on OpenLab, ‘Music Medicine’, and runs an online DJ course – ‘DJ Mystery To Mastery’ is a heart-based approach to the art of mixing music. In this episode, we are talking about the power of music and how to use music effectively in your yoga classes. Music can help your students get deeper into their yoga practice when used effectively and Iszabel has some great tips for how to get started with this, what to consider when making a playlist, and much more.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

This episode is also brought to you by Magic Mind, the little magical elixir which makes your body humm. Magic Mind is the world’s first productivity drink that not only gives you the alertness that coffee and other energy drinks do, but also has ingredients to support memory, increase creativity and boost focus.

Magic Mind contains minimal caffeine, and the caffeine it does have comes from the matcha tea. It also has all natural ingredients, adaptogens to help decrease stress and nootropics to boost blood flow and cognition.

Magic Mind has all natural ingredients, including ceremonial grade Matcha and Lion’s Mane mushrooms to extend your morning energy. It also contains turmeric, ashwagandha, vitamin C, Echinacea and much more.

It helps me with procrastination and brain fog, but doesn’t give me the jitters and crashes the way that coffee does.

Since having a baby, my mind has been all over the place. That’s why I love starting my day with Magic Mind!

Magic Mind gave me a 20% off code to share with you guys! It’s YOGA. Go to magicmind.co/yoga  and use the code YOGA to get 20% off your first order. With Magic Mind’s money-back guarantee, any first purchase will be refunded no questions asked if it doesn’t meet your expectations.

In this episode:

• Iszabel’s journey with yoga and music
• The healing power of music
• Music’s relationship to yoga
• Tips for creating beautiful music experiences for your yoga students
• Using music to change the atmosphere and set the vibe for your class
• Tips for incorporating music into online classes
• Iszabel’s top business lessons

Guest Links:

Website: https://www.djmysterytomastery.com

Mixcloud: https://www.mixcloud.com/Riseinmovement/

Instagram: https://www.instagram.com/iszabel.x/?hl=en

Facebook: https://www.facebook.com/iszabel.x/

Music Medicine Radio Show: https://openlab.fm/radio/shows/music-medicine

References:

The Body Keeps the Score by Bessel Van Der Kolk, M.D.: https://www.amazon.com/Body-Keeps-Score-Healing-Trauma/dp/0143127748

DJ Software: https://www.native-instruments.com/en/products/traktor/dj-software/traktor-pro-3/

Browser BPM/Key Finder Site: https://tunebat.com

This week on the podcast I am joined by Brit Kolo from Marketing Personalities. Brit first joined me on the podcast back in 2019 to talk about how to use your Myers Briggs personality type to decide what type of marketing to do in your business. In this episode, we're taking it one step further to talk about how to make strategic business decisions that feel aligned. Often times when we're not making decisions that feel aligned, we can feel burnout or resentful towards our work and our business and we share tools and strategies to fall back in love with your business and feel aligned with the work you're doing and the clients that you're working with. 

Enjoy! 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Catching up with Brit and Marketing Personalities
• How to fall back in love with your business after taking time off
• Eliminating and delegating the parts of your business that don’t align with your personality
• Building a business that prioritizes both stability and flexibility
• Giving yourself and your business permission to change and evolve
• Dealing with the fear that comes with pursuing alignment
• Giving yourself permission to lean into business practices that align with your personality
• Giving yourself permission to pause and reflect

Guest Links:

Website: https://www.marketingpersonalities.com/ideal-client-avatar/

Enjoy! 

In this episode:

• Why hustle culture and mentality isn’t working for me 
• Checking in with ourselves and our business and identifying what’s working and what isn’t before we hit burnout 
• Acknowledging when we’ve hit burnout and making changes 
• Setting boundaries in our businesses that allow us to take time for ourselves 
• Self-care vs. rest
• Definition of rest: cease work or movement in order to relax, refresh oneself, or recover strength
• Why rest is important for ourselves and our businesses and ways that we can add in moments of rest to our days 
• What truly resting is - ie. disconnecting from screens, social media and truly giving ourselves time to rejuvenating physically, mentally and emotionally 
• How I add a few minutes of rest to my days 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

This episode is also brought to you by MagicMind.

As yoga teachers and business owners, we are often juggling a million things at once so productivity and efficiency are super important! That’s why I am very excited to be partnering with MagicMind. 

MagicMind is a productivity drink that is made of all-natural ingredients and has adaptogens to help decrease stress, nootropics that boost blood flow, and Matcha to help keep you focused. 

I am super sensitive to caffeine, which means that I can’t pound coffee all day to stay energized and productive and that’s one of the reasons that I love MagicMind. There is minimal caffeine so you can get energized without getting the caffeine jitters and then the caffeine crash. 

Whether you are someone that needs a boost of productivity in the mornings or the afternoons, MagicMind is the perfect drink! I love to use MagicMind for a quick pick-me-up during the afternoon lag and I love to make it as a Matcha Latte! It’s healthy, it tastes great, and it helps me get into my flow state.

If you’d like to experience the benefits of increased productivity and mental energy, you can get MagicMind at www.magicmind.co/yoga and use code yoga20 for 20% off. 

This week on the podcast, I am joined by Joanna Sapir. Joanna is a sales expert who works with entrepreneurs to help them with their businesses. This episode originally aired on M.B.Om: Behind the Scenes, and in it, Joanna is teaching us how to get out of the mindset of freelancer or contractor and start considering ourselves business owners and entrepreneurs. As yoga teachers who work for themselves, this can be a super challenging shift to make and Joanna has some awesome tips for how to do that. 

Enjoy! 

In this episode: 

- Come back to your why as a yoga teacher

- Is offering people a class going to create the transformation that you want it to?

- You want to set your prices so that you can be profitable

- How many client facing hours do you want to have in your life?

- What is my ideal schedule?

- You take that number against how much money you want to make per month and that gives you a "base hourly rate"

- This can shift you from trading time for dollars, which makes it really hard to make a sustainable living

- Clients feel good when they invest in themselves and in a program vs. just purchasing a one-off class

- Talking about your pricing and your packages will become more comfortable the more that you do it

- When you feel uncomfortable, it means that you are growing!

Learn more about Joanna at joannasapir.com!
Join Joanna’s Practictioner Business Roundtable here: https://joannasapir.com/roundtable/

Join MBOM: Behind the Scenes! 

Each week you will get bonus content from the weekly guest or me diving deeper into how you can take the teachings and apply them to your business. This podcast is designed for yoga teachers & studio owners who are ready to take it to the next level. 

If you enjoy M.B.Om, and have been looking for an affordable way to learn more, this is it! For less than the cost of 2 lattes per month, you will get never before heard content that you can't access anywhere else that will give you tangible ways to dive deeper into your yoga business.

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

This week on the podcast I am joined by Katie Arnold. Katie is an RYT-200 vinyasa and restorative-based yoga and meditation instructor helping women reconnect with themselves and stress less through movement and mindset practices. After years of burning the candle at both ends, she discovered the five habits that helped her reconnect with herself every single time. These 5 components of connection are mindful movement. meditation, self-care, journaling, and community. In this episode of the podcast, we are diving into these 5 components of connection, and talking practically about how to apply them to life and business. 

Enjoy! 

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

This episode is also brought to you by MagicMind.

As yoga teachers and business owners, we are often juggling a million things at once so productivity and efficiency are super important! That’s why I am very excited to be partnering with MagicMind. 

MagicMind is a productivity drink that is made of all-natural ingredients and has adaptogens to help decrease stress, nootropics that boost blood flow, and Matcha to help keep you focused. 

I am super sensitive to caffeine, which means that I can’t pound coffee all day to stay energized and productive and that’s one of the reasons that I love MagicMind. There is minimal caffeine so you can get energized without getting the caffeine jitters and then the caffeine crash. 

Whether you are someone that needs a boost of productivity in the mornings or the afternoons, MagicMind is the perfect drink! I love to use MagicMind for a quick pick-me-up during the afternoon lag and I love to make it as a Matcha Latte! It’s healthy, it tastes great, and it helps me get into my flow state.

If you’d like to experience the benefits of increased productivity and mental energy, you can get MagicMind at www.magicmind.co/yoga and use code yoga20 for 20% off. 

In this episode:

• Katie’s Yoga journey; burning out in the music industry
• Finding the balance between working, Yoga teaching, and personal/professional boundaries
• Practicing mindful movement, meditation, self-care, journaling, and community
• Starting small and building positive routines
• Katie’s favorite self-care practices
• Practical tips for journaling as an adult
  
• Katie’s top yoga business lessons

Guest Links:

Website: https://iamkatiearnold.com

Podcast: https://iamkatiearnold.com/category/podcast/

Instagram: https://www.instagram.com/iamkatiearnold/

Youtube: https://www.youtube.com/c/KatieArnoldTLSM

Episode References: 

Setting Boundaries in Your Yoga Business: https://traffic.libsyn.com/mbomyoga/MBOm_Boundries_Solo_Episode.mp3

This week on the podcast I am joined by Patti Montella. Patti is a yoga and meditation teacher and a best-selling author of the book "Becoming Unshakeable: Wisdom Learned on the Journey to Inner Freedom". In this episode, we talk about Patti's journey and career with yoga over the last 3 decades, what her own practice has taught her about being unshakeable, and how we can use our practice to be unshakeable in life and business (even during hard times). Patti also shares what it was like to write and publish a book, as well as some of the business lessons that she's learned throughout her career.

Enjoy!

This episode is brought to you by OfferingTree. If you're interested in finding an all-in-one platform for online or in-person teaching, then you should check out OfferingTree. OfferingTree has been supporting M.B.Om for over a year now and I not only love the product but I also love the people. OfferingTree is providing special pricing for M.B.Om listeners, so be sure to visit offeringtree.com/mbom.

In this episode:

• Patti’s Yoga journey; corporate executive to yoga teacher
• Evolving perspectives on Yoga. 90s vs today
• What does it mean to become unshakeable?
• The power of your breath 
• The power of human connection
• Patti’s tips for practicing the discipline of Yoga
• Patti’s book writing and publishing process
• Business lessons from Patti’s career

Guest Links:

Website: https://pattimontella.com

Book: https://www.amazon.com/Becoming-Unshakeable-Learned-Journey-Freedom-ebook/dp/B07SQH1CW3